Let's get this math done. We have 696 and we're going to multiply it by 4. This is the same as taking 696 and adding it to itself 4 times.
Step 1: 0 + 696 = 696
Step 2: 696 + 696 = 1392
Step 3: 1392 + 696 = 2088
Step 4: 2088 + 696 = 2784

So, 696*4 = 2784