Strategic risks Strategic risk management involves monitoring factors such as social, political and macroeconomic trends; the evolution of consumers’ preferences; the businesses’ life cycle; the dynamics of the markets (financial, employment, natural and energetic resources); the competition’s activity; technological innovation; availability of resources; and legal and regulatory changes. corporate governance The management team uses this information to understand if the analysis of the identified needs is still up to date and if it is viable to develop a unique value proposition, which adequately meets those needs.