The Genoa Science Festival is deeprooted in the territory where it was conceived, communicating with it and responding to the needs it conveys: to create consensus and acceptance vis-à-vis science and technology, to encourage the orientation of young people towards careers that serve evolution and innovation; to bring the universe of researchers closer to the general public and remove the cultural barriers between ordinary people and the science world; to contribute within a long-term perspective to the renewal of Genoa’s image and vocation, launched by way of the Capital of Culture project.