of our Financial Advisors use at least one IIP investment strategy with their clients of our Financial Advisors use five or more IIP investment strategies with their clients 46% MORGAN STANLEY IQ Launched in July 2019, Morgan Stanley Impact Quotient® (Morgan Stanley IQ) marks a major step forward in our ability to provide clients with a systematic prioritization of their impact goals, customized reporting and investment advice tailored to help meet these goals over time.