Likewise, the active patent policy, which protects the Group’s intellectual property, enables it to: p generate revenue: € p attract and retain talents – “inventors” and potential partners; p invigorate its reputation regarding technology and accentuate its inventions with customers and other stakeholders (for example, Selective Catalytic Reduction [SCR] technology for catalytic reduction of nitrogen oxide emissions or new-generation PureTech three-cylinder petrol engines, which provide a record level of effi ciency).