Deliver on the promise (p. 78 | Generali Group - Sustainability Report 2013 Since 2013, in Germany Generali Deutschland has supported various initiatives for the protection of the climate such as Wirtschaft pro Klima (pro climate economy), promoted by the Bundesdeutscher Arbeitskreis für Umweltbewusstes Management e.V. (BAUM) association (German environmental management association).