To	keep	this	reputation	moving	forward,	 Serasa	Experian	launched	a	ten-step	 “Corporate	Citizenship”	programme	 to	encourage	employees	to	become	 more	active	citizens	and,	in	July	the	Happiness	Index,	a	major	employee	 survey	to	regularly	measure	satisfaction	 with	the	working	environment.