These include: the adhesion of the Parent Company and several other important Italian companies (Alleanza, FATA, INA Assitalia and Toro) to the Advertising And Marketing Communication Self-Discipline; adhesion to the Code of Advertising Self-Discipline and Advertising Practice and to the Transparency Code in Spain; adhesion of Generali Group Switzerland to the Ethical and Self-Discipline Chamber for Swiss Direct Marketing (Mass Marketing) Activities, as a permanent member.