In the last year the internal working group has defined the new Spizzico with renewed logo design with a simple, welcoming and fun mood; broadened its product offering with alternative products; developed variable shop window layout according to the time of day so as to provide the correct product offering in every moment of the day; consumer service kits without logo and use of “green” materials such as natural wood; separated waste collection; and application of environmental KPI (Key Performance Indicators).