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We've added them up, and below are the blogs that have been tweeted, liked, stumbled, bookmarked, and otherwise shared by you more than any others. Ние сме ги прибавят и по-долу са блогове, които са били написа, хареса, попаднали, отметки, а на други споделени от вас повече от всички други. Blogs (mostly) for sponsors Блогове (предимно) за спонсори How to Structure a Sponsorship Portfolio Как да се структурира едно портфолио Спонсорство – This was the top blog of 2010, and actually tied the previous all-time most popular blog, “ - Това беше най блог на 2010 г., и на практика изравни предишния всички времена най-популярните блог " Six Signs a Sponsor is Just Not That Into You Шест знаци спонсор просто не си пада по теб ”! Think an Online Form Will Make Sponsorship Selection Easier? Помислете онлайн формуляр ще направи подбор спонсориране-лесно? Think Again! Помислете отново! Why Being a “Brand Hero” is Bad for Business Защо е "Марка Hero" е лошо за бизнеса How to Exit a Sponsorship Как да излезете от спонсорство Blogs (mostly) for sponsorship seekers Блогове (предимно) за спонсорство, търсещи убежище The Problem with Sponsorship Levels Проблемът с Финансиране Нива Five Things a Sponsorship Seeker Must Bring to a Sponsor Meeting Пет неща, които един търсещия спонсорство трябва да донесе на спонсор събрание How Do I Get Sponsorship for My Event? Как мога да получа Финансиране за моя събитие? Sponsorship Pricing Basics Основи Финансиране цени Are Sponsors Worth the Headache? Спонсори са Уърт на Главоболие? Ways to Ensure You Don't Sell Sponsorship 29 начина да гарантира, че няма да продават Спонсорство Don't Send a Sponsorship Proposal Until You Read This Не Изпратете предложение за спонсориране, докато четете Това And one for everyone! И един за всички! What is the Greatest Sponsorship Innovation of Modern Times? Какво е най-голямото спонсорство иновации на съвременността? If you liked that post, then try these... Ако ви хареса този пост, след това се опитайте тези ... Why Being a “Brand Hero” is Bad for Business Защо е "Марка Hero" е лошо за бизнеса Six Signs a Sponsor is Just Not That into You Шест знаци спонсор е не си пада по теб Sponsorship Seekers: Five Phrases You Should Say More Often (and a Couple You Should Ban) Финансиране убежище: Пет фрази трябва да кажете по-често (и няколко Вие трябва Бан) Five telltale signs of a “magic wand” sponsor Пет издайнически знаци на "вълшебна пръчица" спонсор Sponsors: Five Phrases You Should Say More Often (and a Few You Should Ban) Спонсори: Пет фрази трябва да кажете по-често (и малко то тях трябва Бан)
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Here we are. It’s conference season once again. Add to that a number of credible and not-so-credible sponsorship workshops on offer, and we soon get into the territory of too many choices. That is especially true if you only have the budget and/or time for one big professional opportunity this year. I am often asked whether it’s better to attend a conference or a workshop, to which my answer is always a definitive “it depends”. That’s not a cop-out. It really does depend on what you are looking for, because despite the fact that workshops and conferences fall under the same, broad umbrella of “training”, they couldn’t be more different. I do both – give workshops and keynote at conferences – so am pretty well placed to point out the differences. Go to a conference if… - Networking is your primary goal - You are inspired by case studies and the “big picture”, but not that interested in process and specific techniques - You want an experience that is at least as social as it is educational (there are a few sponsorship industry conferences that are legendary for partying, er… I mean, “networking”) - There are at least a couple of keynote speakers that you really want to hear and, ideally, meet and add to your network - You are trying to increase your visibility in the industry (and if so, ask if you can facilitate a round table) Go to a workshop if… - You are trying to elevate your entire approach - You learn best with a balance of theory, practical skills, and case studies - You need an entire, workable sponsorship process - You want the opportunity to work through and/or discuss your individual challenges - You want the opportunity for post-workshop follow-up with the facilitator (all good facilitators will provide for some post-workshop assistance as part of the fee) - You are new to sponsorship If you want more specifics about sorting good conferences from the rest, you may be interested in this white paper, “Don’t Go to Another Sponsorship Conference until You Read This”. If you liked that post, then try these... Sponsors: Five Phrases You Should Say More Often (and a Few You Should Ban) How Much Should You Budget for Sponsorship Leverage? What Should You Do When Your Board Sets Unrealistic Sponsorship Targets? Bidding on Sponsorship? A Very Bad Idea