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Initial Penny Auction Marketing Now it’s time to get out there in the world and let everybody know that your website exists. Initial marketing often is determined by your startup budget. There are several ways to carry out initial marketing. This could be done in a massive wave which creates a lot of hype about your new website attracting a lot of attention. This causes a lot of people to sign up for your website and is the best way to do a launch. However, many new penny auction owners do not have or have expended most of their startup budget on purchasing software. So I’ll auction talk about both scenarios in this chapter as both can apply. For those on a limited budget you will generally get the most bang for your buck out of Google’s PPC advertising options. Google will even give you a start a credit when you sign up. My company also gives you $100 free credit on some of our software packages. This will drive some initial sign-ups to your website to get your site going. Reaching out to the penny auction community social networks, forums and other gathering places such as penny talk radio is also a good idea to get the regular penny auction users on board. This type of advertising is usually expensive and can go a long way to help launch your website. For the penny auction startup that has a larger budget for initial marketing my company and other direct marketing companies often offer e-mail marketing campaigns that will send out sign-up offers to millions of users. A campaign such as this can go a long way for startups. Typically you offer a no strings attached free bid coupon or other offer which can be set up from your administrative panel. These companies will blast out these e-mails with your offer and this will generate a large amount of sign-ups in a very short time. These types of campaigns are usually sustained over a long period of time such as several weeks which will create a flow of traffic to your site continuously. Typically you would like to combine this with a PPC ad campaign along with a startup CPA campaign if possible. For those on a limited budget you typically can roll the proceeds of your initial startup into the strategy listed above. The important thing to remember is that all penny auctions run on constant advertising without it your site will surely fail. One often overlooked marketing strategy is search engine optimization. Once this type of service is performed you will generally get free natural organic search engine traffic for as long as your website is online. This traffic comes from blog posts, social media websites, press releases and other link wheel type postings. The best approach is to use several forms of marketing combined into a multipronged attack. This lets you get a diverse amount of traffic to your website which you can adjust to which campaign is more successful and gives you a feel of what each type of marketing format will provide you. Other forms of marketing include the penny auction coupon websites which typically our Groupon style websites which give out discount based bid pack options.
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Penny Tosaigh Ceant Margaíocht Anois tá sé in am a fháil amach ann ar fud an domhain agus lig gach duine a fhios go bhfuil do láithreán gréasáin. Margaíochta Tosaigh Is minic a chinnfear de réir do bhuiséad am tosaithe. Tá roinnt bealaí a chur i gcrích margaíochta tosaigh. D'fhéadfaí é seo a dhéanamh i tonnfhuinneamh láidir ollmhór a chruthaíonn a lán de hype faoi do láithreán gréasáin nua a mhealladh a lán de aird. Cúiseanna seo a lán daoine le clárú le haghaidh do láithreán gréasáin agus is é an bealach is fearr a dhéanamh ar seoladh. Mar sin féin, nach bhfuil go leor úinéirí nua ceant pingin a bheith nó a caitheadh an chuid is mó dá mbuiséad tosaithe ar bhogearraí a cheannach. Mar sin, beidh mé ceant labhairt faoi an dá cásanna sa chaibidil seo mar is féidir an dá iarratas a dhéanamh. Dóibh siúd ar bhuiséad teoranta a bheidh tú a fháil go ginearálta ar an Bang is mó do do buck as na roghanna fógraíochta PPC Google. Beidh Google a thabhairt fiú duit tús creidmheas nuair a chláraíonn tú. Tugann mo chuideachta chomh maith agat $100 creidmheasa saor in aisce ar roinnt de na pacáistí bogearraí. Beidh sé seo a thiomáint ar roinnt tosaigh shíniú-ups ar do láithreán gréasáin a fháil ar do láithreán ag dul. Lámh chúnta do na líonraí sóisialta pingin pobail ceant, fóraim agus áiteanna a bhailiú eile cosúil raidió caint pingin freisin smaoineamh maith a fháil ar úsáideoirí ceant pingin go rialta ar bord. Tá an cineál na fógraíochta de ghnáth costasach agus is féidir dul bealach fada chun cabhrú le do láithreán gréasáin a sheoladh. Maidir leis an am tosaithe ceant pingin go bhfuil buiséad níos mó le haghaidh margaíochta tosaigh mo chuideachta agus cuideachtaí margaíochta dírí eile ar fáil go minic feachtais margaíochta r-phost a tairiscintí shíniú-suas a chur amach do na milliúin na n-úsáideoirí. Feachtas den sórt sin mar is féidir seo a théann an bealach fada chun startups. De ghnáth a thairiscint duit aon teaghráin ceangailte cúpón tairiscint saor in aisce nó a thairiscint eile is féidir a chur ar bun ó do phainéal riaracháin. Beidh na cuideachtaí a soinneáin amach na r-phoist le do thairiscint agus beidh sé seo a ghiniúint cuid mhór de shíniú-ups in am an-ghearr. Na cineálacha feachtais a leanúnach de ghnáth thar thréimhse fada ama, mar shampla roinnt seachtainí beidh sreabhadh tráchta a chruthú do shuíomh go leanúnach. De ghnáth ba mhaith leat a chur le chéile seo le feachtas PPC ad chomh maith le feachtas CPA tosaithe más féidir. Dóibh siúd ar bhuiséad teoranta is féidir leat a rolladh ghnáth na fáltais do tosaithe tosaigh i straitéis atá liostaithe thuas. Is é an rud tábhachtach a mheabhrú go bhfuil gach ceantanna pingin reáchtáil ar fhógraíocht leanúnach gan é a bheidh do láithreán theipeann surely. Is é ceann straitéis margaíochta go minic overlooked leas iomlán a bhaint inneall cuardaigh. Nuair atá an cineál na seirbhíse a dhéantar gheobhaidh tú de ghnáth tráchta inneall cuardaigh orgánach nádúrtha saor in aisce chomh fada agus is do láithreán gréasáin ar líne. Tagann an trácht ó blog post, láithreáin ghréasáin na meáin shóisialta, preasráitis agus postings chineál roth nasc eile. Is é an cur chuige is fearr a bhaint as roinnt cineálacha de margaíochta le chéile i ionsaí multipronged. Ligeann sé seo leat a fháil méid éagsúil tráchta ar do láithreán gréasáin ar féidir leat a choigeartú go bhfuil feachtas níos rathúla agus tugann tú a bhraitheann ar an méid a bheidh gach cineál bhformáid margaíochta ar fáil duit. I measc na foirmeacha eile de margaíochta na láithreáin ghréasáin cúpón ceant pingin a ghnáth ár láithreáin ghréasáin stíl Groupon a thabhairt amach roghanna pacáiste tairiscint lascaine atá bunaithe ar.