http___hr.ateamone.com__1.xml
1.1 2.1 2.2 2.3 2.4 2.5 2.6 2.7 2.8 2.9 2.10 2.11 2.12 2.13 3.1 3.2 3.3 3.4 3.5 3.6 3.7 3.8 4.1 5.1 6.1 6.2 7.1 7.2 7.3 7.4 7.5 8.1 9.1 10.1 11.1 11.2 11.3 11.4 11.5 12.1 12.2 12.3 13.1 14.1 15.1 16.1 16.2 16.3 17.1 17.2 17.3 17.4 18.1 18.2 18.3 19.1 19.2 20.1 21.1 21.2 21.3 21.4 21.5 22.1 23.1 24.1 25.1 26.1 27.1 28.1 29.1 30.1 30.2 30.3 30.4 30.5 30.6 30.7 30.8 31.1 31.2 31.3 31.4 31.5 31.6 31.7 31.8 32.1 33.1 34.1 34.2 34.3 35.1 36.1 37.1 37.2 37.3 37.4 37.5 38.1 38.2 38.3 38.4 38.5 39.1 39.2 39.3 40.1 41.1 41.2 41.3 41.4 41.5 41.6 41.7 42.1 42.2 43.1 43.2 44.1 44.2 44.3 44.4 44.5 44.6 45.1 46.1 46.2 46.3 46.4 46.5 46.6 47.1 48.1 49.1 50.1 51.1 52.1 53.1 54.1 54.2 54.3 54.4 54.5 54.6 55.1 55.2 55.3 55.4 55.5 55.6 55.7 56.1 56.2 56.3 56.4 57.1 57.2 57.3 57.4 57.5 57.6 58.1 59.1 60.1 61.1 62.1 62.2 62.3 62.4 62.5 62.6 62.7 63.1 64.1 64.2 64.3 64.4 64.5 64.6 64.7 64.8 64.9 64.10 64.11 65.1 65.2 65.3 65.4 65.5 65.6 65.7
Semalt as the Secret Key to Your Success Everyone, who has his/her own business, dreams of becoming prosperous. Advertising has always played a key role in the development of an enterprise. The more people know about your reliability and the quality of what you offer, the more likely it is to make a purchase. Now some old methods still have a right to exist, but heralds and newspaper advertisements, to put it mildly, have lost their relevance. Even if you are not a beginner in business and know how it worked before, now we have a renewed, amazing world. Everything changes and old methods are not good enough. You need to be visible in this large and fast world, which means, nowadays, to promote your business on the global Internet. After all, your competitors are already there, offering your potential customers their services. How can you reach your audience fast? Entrust the website promotion to Semalt professionals to gain a competitive advantage and react flexibly to changes. Why? It`s a good question. I can tell you a lot about it. Semalt is a digital agency, well-established in SEO-optimization. The professionals of our agency know for sure how to promote your digital resource to the top rate of the searching engine. And there are thousands of pleased customers who can share their experience and success stories with you. Believe me, this will inspire you to reach your dreams. It inbreathes the Semalt team to become even more efficient and smart, helping to make your dreams come true. We use modern SEO technologies to make your enterprise grow. Join our delighted customers, especially if you are tired of doing all the work yourself. Be wise, don`t waste your precious time. Our Digital agency will give a hand to correct all the errors and to help your site to grow the audience. You can see the results from our activities in about 30 days, checking the traffic; it will increase, bringing you potential customers. Real stories from the satisfied customers on the Semalt site will tell you about their success. They are not only about SEO, they are about the whole effective system, provided by Semalt. SEO methods are constantly being improved and modified. Our experts monitor all the news and implement the necessary changes, making your site even more adaptive to changes. Our international, high-class employees can solve the most difficult tasks that are often beyond the reach of others. Each team member of Semalt knows a few languages and has a strong experience in the optimization of a website. We are distinguished by an individual approach to entrepreneurs who will receive profits from cooperation with us in a short time, and not just invest and hope for the best. This is due to a large number of diverse specialists, such as SEO experts, web developers, analysts, designers, copywriters, and other professionals. All these factors put Semalt on top of the world and out of the competition. What is SEO? There is a tremendous amount of information about SEO in the global network, but what of this is true? Keep on reading to know it. The most important goal of promoting your website on the Internet is to get to the search results on the first page, while customers send the most important requests. The audience can use different search engines, and your website must be at the top of searches. When your potential buyers get to your site, it is rather necessary to make them return again. It’s very important to be on the first search page, because customers rarely check the second and next pages. Quite simply, if you cannot get to the top, your product or service will not be detected by your audience. So the plan is to reach a high position in searches and to attract people, making them your followers and buyers in the nearest future. Main actions during the Search Engines Optimization (SEO) - Website promotion by the increasing of the quantity of the links; - Websites registrations in the search engines and any other resources like ratings and so on; - Optimization performed to answer the search engines requirements. Interesting, that the search engines are the most popular websites themselves. The reason is they collect the biggest quantity of sites that answer the specific request and direct this information to the target audience. Correcting SEO properly, you will increase the traffic, and also user experience will be improved. Your online business must be convenient to use, the information should be easy to find. Confidence in quality, seller’s reliability, interesting content, all this will hold the buyer’s attention longer and will influence on the fact that he will visit the site again. After all, the potential customer can register, leave his information, or make an order. Think about your main ideas and goals, collect information, and choose strategies. Our team will help you with the main steps, providing high-quality SEO and performing the best promotion. Let`s check some effective Semalt services for any type and size of online business. Semalt offers two SEO packages, AutoSEO and FullSEO. Let's look at the features of each of them in our short review. Main facts about AutoSEO AutoSEO is a campaign created for effective website promotion to the top positions in the searching engine. It includes several mandatory steps. Auto SEO is produced with the participation and control of Semalt experts, providing reasonable actions to improve the performance. We are responsible for getting the results for the business. Providing systematic changes to the configuration of your website will lead to wonderful results. Important actions to perform AutoSEO : - picking up the most appropriate keywords; - website analysis; - website research; - fixing website errors; - link building at the websites, related to your niche; - updating ranking; - customer support. You can use AutoSEO after the required registration on our website. After the registration, the site analysis starts with a report. The structure of the website is checked according to standards of search engine optimization. You will have a thorough report with all detected errors. Our SEO engineer will do all the work. He or she will select the most relevant keywords and fix the errors. You have nothing to worry about and do not need any special knowledge. As a result of the activities, your site’s traffic will increase. The next thing that will be done is a careful selection of the links that will be added to the various Internet resources. Websites will be selected using the search robots, filtering out irrelevant content. So we will add links only to the sites with a sense value to have better results. As you have understood, links intended only for perfectly suitable resources. This is one of the reasons why our professionals pay much attention to the content of the website. All the processes will take place under the supervision and control of our manager and are absolutely safe. The next step of Semalt`s experts will be the implementation of changes to your digital resource. This will happen according to the data from the File Transfer Protocol and the initial report. From this moment, the AutoSEO campaign begins the active website optimization after providing discussed above changes. Semalt provides daily reports about the updates of the keyword rankings. The business owner or responsible for the website person can observe the process and discuss it, optimization itself is made by our Digital Agency. The price of AutoSEO per month is 99 USD. Checking keywords and evaluating whether the content is relevant continuously produced. FullSEO campaign main facts FullSEO covers as much as possible site optimization in a short time Both the internal and external optimization is produced at the same time under the control of the Semalt managers. All the steps are provided by professional SEO specialists. This optimization method has proved to be highly effective. After careful conducting all the required optimization measures, you will notice that the competitors` sites are starting to lose ground. The effect appears after a series of actions aimed to improve the site’s rating indicators. As a first step to begin the FullSEO campaign, you need to register on the Semalt site. After that, the analysis starts at once. The internal optimization takes first place by neat analysis of the site structure and its elements. After this, we have the report. Our SEO professional is making steps on considering all site components and on detecting the semantic core according to the received information. Directly in the process of analysis, we have the detection of errors that require correction. Our agency is responsible for these errors correction to move further and have the progress in optimization. We pay special attention to the keywords selection, as they play the main role in the whole process. The Semalt professional provides improvements on the website, using the FTP access. So, what`s next? We will begin to do external optimization. The special role in this process is the placement of the links on the most suitable websites. Your content should fit those niche resources. When links are placed, the site can be changed. Our SEO professionals will show all their ability to select links and their placement. Semalt has a database of risk-free websites, so you will have confidence in their reliability. Placing links on these trusted resources will provide successful optimization. All the changes on the site will be known, information about changes and rating growth will be provided permanently in the form of a report. Semalt will observe the process of the FullSEO optimization from the beginning to the end. Our professionals will keep in touch all around the clock for any questions about the position of your website. Google usually deletes backlinks from the data archive for some time. If SEO promotion is paused, ratings fall rather fast. But after providing the FullSEO, rankings would stay at the same place. The position of the site will be higher than before the start of the campaign. The price will be formed after the conclusion by our SEO expert, according to your site status. In some cases, the estimated cost may be higher than you planned or on average in the market, but the subsequent payback in our practice always exceeds the costs. Analytics Correct analytical information is extremely important for effective site optimization. Semalt's analytical system is unique and has no analogs. This is the best system for any website ranking evaluation. After the implementation of analytics, a report with analytical data is generated; it also contains information about the sites of competitors. Based on this report, the most relevant keywords and the semantic core are formed. They will be used in the further process of your website promotion. Analytics includes the next actions: - keyword selection; - keyword ranking; - brand monitoring; - history of keywords position; - rivals explorer; - analysis of the website. To start Website Analytics, you must become a registered user of Semalt website. The checkup occurs automatically. As a result, the system issues a report based on the collected information. It consists of information about the position of your website. Also, you can find data on the competitors` websites. You can see the positions of their website and yours in the searching engine. During the analysis, the features of the site structure are recognized. Custom changes are made in accordance with SEO standards. The new structure appears, and that will be the basis for rational optimization. You can add a few websites to perform the analytics. This action can be performed at your cabinet. As only you add the website, the process begins, and you get the report with all added websites. To provide this action, you need to have a valid account. With the support of analytics, it becomes absolutely clear which keywords are perfect for the digital resource, corresponding to your content. Keywords can be added or removed at any convenient time, if necessary, you can group them and make notes about the progress. A business owner will notice the increase in site traffic after all procedures provided. The analytical process takes place within 24 hours, tracking its progress in the search engine. You do not have to participate in these actions, but you can control the situation, using our reports, or tracking your website position. Also, you can check the competitor`s positions and act just in time. Our effective system would advise you the next steps to have the highest positions in the search engine. And even better, you can use the Application Programming Interface (API). One of the best ways of information transfer is a third-party module. It allows the automatic data synchronizing, allowing the user to see all updates. Semalt has three Analytics tariff options to choose; all of them include website analyzer, reports, and suggested keywords: - STANDARD — $69 each month (3 months position history, 300 keywords, 3 projects,); - PROFESSIONAL — $99 each month (1-year position history, 1 000 keywords, 10 projects,); - PREMIUM — $249 each month (position history without limitations, 10 000 keywords, unlimited projects). As well, Semalt can help you with the Web Development of commercial sites. We can make an attractive site with our design team. Your online business will be flexible with lots of useful functions, as the Semalt team provides integration with different third-party applications. Our specialist will help you to install, support the Content Management System and migrate it, if necessary. Your ability to add and to edit your content would be improved. Developing website components and special offers of APIs and e-commerce modules are available as well. We can support your website as long as you need it to make it updated and effective. Promotional Videos One of the favorite methods of obtaining information by the audience is video. People would enjoy an interesting story about your brand, goods, or services, and it will increase your online sales. But what can you do to make the video good enough? How to make the audience watching it till the end? Semalt professionals have wide experience in creating compelling promotional videos. People like good stories, and we can produce short films that people would love to share. Videos can bring you traffic more effectively than any other activity. This type of search result nowadays shows itself as the most successful one. You can order to create a video by the template or by the personal requirements. In any case, we can include in it everything you wan to show the competitive advantages of your enterprise. Use Semalt promotional video service and get the best result for your online business. We briefly told you about Semalt. The benefits of working with us are undeniable. It is confirmed by many years of experience, highly qualified specialists, and reviews of happy customers. Certainly, the article did not mention all the nuances. Our high rating shows the power to get the perfect results and the ability to help your business in any problematic situation. Semalt team leads the enterprises to success. Do not hesitate, begin to promote your site effectively right now with Semalt.
1.1 1.2 1.3 2.1 2.2 3.1 3.2 4.1 5.1 6.1 7.1 7.2 7.3 7.4 8.1 8.2 8.3 8.4 9.1 10.1 10.2 10.3 11.1 11.2 11.3 11.4 12.1 13.1 14.1 15.1 16.1 16.2 17.1 18.1 19.1 19.2 20.1 20.2 21.1 21.2 22.1 23.1 24.1 25.1 26.1 26.2 27.1 28.1 29.1 30.1 30.2 31.1 32.1 32.2 33.1 34.1 35.1 36.1 37.1 37.2 38.1 38.2 38.3 39.1 40.1 41.1 41.2 41.3 41.4 42.1 43.1 43.2 44.1 44.2 44.3 44.4 45.1 45.2 45.3 46.1 47.1 47.2 48.1 48.2 48.3 48.4 49.1 49.2 50.1 51.1 51.2 52.1 52.2 53.1 53.2 53.3 54.1 54.2 55.1 56.1 57.1 58.1 59.1 60.1 61.1 62.1
Što je taksonomija? Zašto je dobra struktura naše web stranice presudna? Odgovor od Semalta Web stranice dolaze u bezbroj različitih oblika i boja, ovisno o tome tko ih je izradio i što predstavljaju. Je li web stranica dobra uvijek ovisi o svrsi, ali jedno je sigurno - dobra web stranica uvijek sadrži neki element taksonomije i strukture. Bez obzira jeste li zaduženi za jednu od najvećih web trgovina u zemlji ili se samo zezate s web mjestom lokalne udruge, uvijek biste trebali slijediti nekoliko ključnih smjernica kako ne biste propustili promet s tražilica. Ključno je da bilo koja web lokacija koja želi organski promet od Googlea slijedi određene smjernice za izradu web stranice. Dakle, u ovom ćemo članku objasniti što je taksonomija i koji je njezin značaj u SEO-u. Što je taksonomija? Taksonomija je koncept klasifikacije i nasljeđivanja. Tipična struktura web stranice ili web trgovine izgrađena je na način da postoje naslovnice i puno različitih podstranica. Ako pažljivije pogledamo svaku od ovih podstranica, iza nje se nalaze različite karakteristike, ovisno o tome koji je sadržaj na njima. Taksonomija je termin koji se koristi kada se nešto mora podijeliti, klasificirati i staviti u hijerarhiju. Riječ taksonomija dolazi iz grčkog jezika i kombinacija je riječi: red i zakon (taksiji i nomos). Taksonomije se koriste u nevjerojatnom broju različitih konteksta i logičan su način klasificiranja pojava ili predmeta na temelju posebnih svojstava. U svijetu biologije, između ostalog, vidi se gdje su živi organizmi podijeljeni u različita "kraljevstva": životinje, biljke, gljive, prokarioti i protisti. Kraljevstvo "životinja" tada se dijeli na kralježnjake, torbare. Svaka od njih je podijeljena i tako možete nastaviti dok ne dobijete sasvim određenu životinju. Korisnost taksonomije na web mjestu ili web trgovini Ista logika i podjela vrijede i kada se govori o web mjestu ili web trgovini. Sve u svemu, ne treba odstupati od logične i koherentne strukture, ali velika većina novijih CMS sustava već je ugradila ta načela. Na primjer, web trgovina može brzo postati izuzetno složena kako se povećava broj proizvoda. Istodobno, svrha je da korisnik što brže pronađe ono što želi. Stoga se služite upravo ovim načelima, tako da posjetitelj može brzo ući u trag određenom proizvodu ili podstranici, ovisno o tome što tražite. Taksonomije također imaju pojačavajući učinak kada Google i druge tražilice moraju indeksirati stranicu. Jednostavno postoji određena relevantnost povezana s različitim slojevima na taksonomskim razinama. Pokušao sam detaljno prikazati ispod optimalne (i također široko korištene) strukture na web mjestu ili internetskoj trgovini: Naslovna strana - Naslovnica je prvo što vidite kada posjetite stranicu s najkraćim URL-om. - Cilj je prikupiti važan sadržaj i voditi korisnika dalje. - Pristup gotovo uvijek samo putem imena domene bez puža (npr. Https://example.net/). - Ova stranica u osnovi ima najviše ovlasti (što znači da će veza odavde često prosljeđivati najviše SEO vrijednosti). Stranice i podstranice - Stranice bi trebale biti središnje mjesto za web mjesto. Na primjer, stranica o tvrtki, o uslugama ili stranica s kontaktima. - Stranicama je poželjno pristupiti izravno nakon korijenskog URL-a stranice (npr. Https://example.net/page). - Stranice mogu sadržavati podstranice, koje su često daljnja poveznica u URL-u (npr. Https://example.com/page/underside). Svaka podstranica i stranica uvijek trebaju sadržavati ključne informacije na web mjestu. Objave i kategorije proizvoda - Ove stranice kategorija sadrže sve adrese e-pošte ili proizvode koji imaju tu kategoriju. - Na primjer, u web trgovini to će biti svi proizvodi, poput muških cipela u web trgovini odjećom. - Stranice s poštom i kategorijama proizvoda sadrže ili jedno ili drugo. Ne sadrže i postove i kategorije, već su jednostavno strukturirani na isti način. Objave i stranice proizvoda - Sadrži određeni proizvod ili određeni post. - Ovo je donji sloj i najkonkretniji u taksonomiji stranice. - U web trgovini ovdje možete kupiti određeni proizvod. Na blogu ili web mjestu s vijestima, ovdje možete pročitati post/članak. - URL ove stranice može se razlikovati, ali logično će to biti/kategorija/naslov proizvoda ili/kategorija/potkategorija/naslov proizvoda, ovisno o tome koliko slojeva koristite. Iako su post i stranica proizvoda na najnižoj razini kada se govori o taksonomijama, ovi bi trebali privući barem toliko pažnje kao i ostali slojevi. Cijela je svrha da se posjetitelji vode na ove stranice koje sadrže najkonkretnije odgovore/proizvode. Struktura kategorije Baš kao što stranice mogu imati podstranice, kategorije proizvoda i pošta mogu također sadržavati potkategorije. Proizvod ili post na blogu također mogu imati nekoliko kategorija, što se često može vidjeti u web trgovinama, gdje je proizvod kategoriziran prema vrsti i marki. Ključne riječi Osim kategorija, možete koristiti i oznake. Oznaka je gotovo isto što i kategorija, ali trebala bi se više vidjeti u njenom proširenju i posebno je korisna ako želite napraviti više vrsta poput boje, veličine, berbe i još mnogo toga. Te dodatne vrijednosti koje proizvod može imati trebaju biti izrađene kao oznake kako ne bi previše strukturirale osnovnu strukturu. Važno je napomenuti da se na oznake treba gledati neovisno o kategorijama, a više kao taksonomiju - baš kao što kategorija jest. Oznake se mogu koristiti u svim kategorijama, što je posebno pametno ako, primjerice, želite vidjeti sve muške cipele u crnoj boji u web trgovini koja prodaje odjeću. Većina CMS sustava, poput WordPressa, prema zadanim postavkama sadrže i kategorije i oznake. Autor, arhiva i još mnogo toga ... ¦ Uz kategorije, kategorije proizvoda i oznake, mnogi CMS sustavi imaju i ugrađenu značajku za prikaz svih postova određenog autora ili pregledavanje svih postova iz određenih podataka. Ove su značajke pomalo proširenje, ali često nisu nešto što aktivno mijenjate prilikom objavljivanja posta. Također je važno procijeniti potrebe vlastite web stranice. Budući da je na web mjestu s vijestima važno imati autora i arhivu podataka, ali u web trgovini je važnije imati proizvode i kategorije proizvoda. SEO i Meta opisi Iz SEO perspektive, struktura je nevjerojatno važna jer pomaže Googleu i drugim tražilicama da sortiraju i indeksiraju stranicu na najbolji način. Isto tako, to također pomaže procijeniti koji je sadržaj na stranici najrelevantniji, što je izuzetno važno kada Google naknadno mora prikazati stranicu u rezultatima pretraživanja. Međutim, najvažnije je da korisnici web stranice brže pronađu ono što traže. Za svaku od ovih stranica na web mjestu ili web trgovini moraju postojati Meta naslov i Meta opis. Ne mogu dovoljno naglasiti koliko je važno to imati. Bez Meta naslova i opisa šansa za dobro rangiranje na datoj stranici gotovo je nemoguća. Ako se stranica sastoji od upravljanog broja stranica, postova ili proizvoda, preporučio bih ručno stvaranje svih ovih Meta naslova i opisa. Optimalno će se to u budućnosti raditi svaki put kad se stvori nova stranica ili proizvod. Meta opisi također moraju biti izrađeni na stranicama kategorija, pa čak i na stranicama s oznakama i autorima. Dinamični Meta naslovi i opisi U određenim CMS sustavima, poput WordPressa s instaliranim dodatkom Yoast SEO, moguće je stvoriti dinamičke zadane meta naslove i opise na svakoj vrsti stranice. Ovdje možete, na primjer, izraditi globalni Meta opis, koji će se nalaziti u svim kategorijama proizvoda na stranici, ali s varijablama poput naziva kategorije proizvoda. Također možete stvoriti Meta opis koji se automatski dodaje svim proizvodima na stranici koja uključuje varijablu kao što je naziv proizvoda. Na taj se način mogu napraviti inteligentni Meta naslovi i opisi koji se također temelje na taksonomiji stranice. Ako želite, možete čak i prepisati ove predloške na pojedinačnoj kategoriji ili razini proizvoda/posta. Pametan! Na primjer, ako želite rangirati ključnu riječ poput muške cipele, onda je to stranica s kategorijama proizvoda na koju se morate usredotočiti. Ako se želite svrstati na određeni proizvod u kategoriju muške cipele, ovo je stranica s određenim proizvodima na kojoj morate raditi. Zaključak Razumijevanje taksonomije vrlo je važno za razvoj vašeg web mjesta. Pogotovo ako web stranica može biti na naslovnoj stranici. Upravo ste naučili važnost taksonomije i kako je primijeniti na svojoj web stranici kako biste imali bolju stopu pretvorbe. Počinje od naslovnice do stranica i podstranica, korištenjem ključnih riječi i meta opisa. Uz gore navedene podatke moći ćete savršeno urediti svoju web stranicu prema svojim poslovnim ciljevima. To će vam omogućiti da korisniku date user-friendly user path. Što se taksonomija bolje primjenjuje, to je vjerojatnije da će joj posjetitelji web mjesta pristupiti i na kraju ćete imati dobru stopu konverzije. Međutim, samo primjena taksonomije ne daje vam garanciju da ste u prvih deset rezultata. Stoga će vam trebati malo više tehničkog rada da biste postigli ovaj rezultat. Jer da biste SEO učinili savršenim, morate naučiti puno važnih stvari za ovu optimizaciju. No dobra vijest je da uslugom možete postići bolji poredak u rezultatima pretraživanja zahvaljujući Semaltovom paketu AutoSEO. Ovaj SEO paket pravi je "full house" za vaše internetsko poslovanje. Jer omogućuje: - Znatno poboljšati vidljivost vaše web stranice. - Da bi se izvršila optimizacija različitih stranica web mjesta i konstrukcija veza. - Također napraviti različita pretraživanja ključnih riječi i detaljna izvješća o web analizi. S Semalt imate pravo na besplatno savjetovanje kako biste znali stanje svoje web stranice i plan koji trebate slijediti kako biste je učinili vidljivijom.