http___logic.hr_en_logic-tourism__1.xml
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How to represent the employees of the pharmaceutical industry in an interesting way? Let us think… Perhaps as basketball players, actors, builders, movie buffs … When presenting the new team at PHOENIX Farmacija to the company’s business partners LOGIC MARKETING made an interesting promotional film, in which many will recognise themselves. Uncategorized General danger! Fire blazes in Daruvar! Don’t worry, we have not set Daruvar on fire! Instead, we were in charge of the promotion of two Croatian bands that are truly on fire – Vatra and Opća opasnost – at this year’s “Vinodar” event in Daruvar. “Vinodar” is a traditional event that represents one of the most entertaining occasions in western Slavonia, and LOGIC MARKETING has been its marketing promoter for three years in a row. ADIVA Pharmacies Launch a Loyalty Programme We started 2015 with the launch of the new loyalty programme titled “Faithful to health” (Vjerni zdravlju) in 130 ADIVA pharmacies. In addition to the role of the consultant responsible for the implementation and setting-up of the project, LOGIC MARKETING was also entrusted with the role of devising the programme name and branding and positioning the brand in the existing ADIVA brand architecture.
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A LOGIC MARKETING division, 15 years of specialisation in providing communication and consulting services in the tourism and hotel management industries. Destination marketing, national marketing, tourist events, b2b events, hotels and tourist resorts, restaurants and shops, souvenirs. Services: Marketing campaigns, digital and content marketing, social networks marketing, internet marketing, media buying, PR, congresses and conventions, design, production, branding, marketing and communication strategies, and operative plans. Create Magic With Logic. News New corporate film by PHOENIX Farmacija How to represent the employees of the pharmaceutical industry in an interesting way? Let us think... Perhaps as basketball players, actors, builders, movie buffs … When presenting the new team at PHOENIX Farmacija to the company's business partners LOGIC MARKETING made an interesting promotional film, in which many will recognise themselves. General danger! Fire blazes in Daruvar! Don't worry, we have not set Daruvar on fire! Instead, we were in charge of the promotion of two Croatian bands that are truly on fire – Vatra and Opća opasnost – at this year's "Vinodar" event in Daruvar. "Vinodar" is a traditional event that represents one of the most entertaining occasions in western Slavonia, and LOGIC MARKETING has ADIVA Pharmacies Launch a Loyalty Programme We started 2015 with the launch of the new loyalty programme titled "Faithful to health" (Vjerni zdravlju) in 130 ADIVA pharmacies. In addition to the role of the consultant responsible for the implementation and setting-up of the project, LOGIC MARKETING was also entrusted with the role of devising the programme name and branding and positioning the brand in the Partners Services Branding Brand arhitektura, brand strategija, brand dizajn. Osmišljavanje i razrada vizualnih identiteta. Analiza branda, identifikacija potencijala i izgradnja brandova. Uz nas su naučili letjeti i veliki i mali brandovi. Ispucali smo ih iz magičnog topa u svijet. Internetsko oglašavanje / Digitalni marketing Facebook oglasi, Google Search oglasi, Google Display kampanje, web banneri, native advertising, online nagradne igre… Kroz prste vrtimo sve oblike digitalnog marketinga. Prvu internetsku kampanju napravili smo još prije 15 godina. Pošaljite nam upit, provjerite kako radimo. Dizajn i art direkcija Crtica lijevo, crtica desno, komadić žute i kriška plave. Svaka industrija ima svoj miks, svaki klijent ima svoj vlastiti zapis. Ilustriramo, dizajniramo, art dirigiramo. Pozicioniramo proizvode i naslove. Biramo ključne vizuale. Bojimo putove zadanih strategija. Marketinške kampanje Logičnim procesom do kreativnih rješenja. Proizvodimo integrirane marketinške kampanje, digitalne i klasične marketinške kampanje, marketinške kampanje na internetu, YouTubeu i društvenim mrežama. Ne postoji medij na kojem nema našega kreativnog rješenja. Naša je najveća nagrada utjecaj na klijentove prodajne rezultate. Marketinške strategije i konzalting Ako vam pada prodaja ili vam je brend neprepoznatljiv, ne brinite se. Sugeriramo adekvatan lijek. Proizvodimo ljekovite pripravke prilagođene svakom klijentu: tržišne analize, ključne faktore uspjeha, pozicioniranje robne marke, marketinške strategije, promotivne planove… Savjetujemo vas i vodimo na putu izgradnje robne marke. Internet i klasični mediji – planiranje i zakup Kroz šumu medija probijamo se pomoću analiza, uočavanja prilika, Excel tablica, Google Analyticsa… Slijedimo zvijezde i pratimo trendove. Medije dijelimo na relevantne i suvišne, uz jasan cilj – maksimizirati učinak, učiniti poruku vidljivom na internetu, YouTubeu, TV-u, unutar magazina… Naš uložen trud za vas znači bolje uložen novac. Marketing na društvenim mrežama Marketingom na društvenim mrežama bavimo se punih pet godina. Izrada profila na Facebooku i Instagramu, administriranje društvenih mreža, izrada nagradnih igara, kvizova, promocija i aplikacija na društvenim mrežama. Bogato iskustvo i cijeli tim stvaralaca sadržaja čine društvene mreže koje vodimo uspješnijima od konkurencije. Provjerite zašto. Content Marketing Novi alati za novo doba. Osim s olovkom, papirom i gumicom, vješti smo i s iPadom, mišem, tipkovnicom i mobitelom. Klasičnom advertorijalu i brošuri dodali smo pisanje blogova, online članaka, online PR objava, infografika, web stranica, eBookova… Naš tim urednika i novinara preselio se na digitalne platforme. Digitalni content i digitalni marketing naš je novi moto. DTP i grafička priprema Dvjesto brojeva izdanih časopisa, stotine brošura i kataloga, tisuće letaka i formatiranih oglasa. Prelamamo tekstove, obrađujemo fotografije, otvaramo fileove, zatvaramo pripreme. Razglabamo o veličini fontova i odnosima elemenata. Prelamamo od weba do neba.