http___medianet.hr_hr_usluge_media-analize_1.xml
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MEDIA ANALYSES You have planned your campaign, made connection to your public and certainly tracked the outcome. Now you want to know has it worked? Through media analyses you can choose wide range of parameters to determine how was your industry, company, product, event or personality been featured in the media, what publicity it obtained, which are the key content elements of the media features, what have certain actors on the media scene tried to tell the public, and how successful they have been, what is the relation between investments in advertising media space and obtained publicity, and more… You can only manage what you can measure Peter Ferdinand Drucker
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MEDIA ANALIZE Isplanirali ste svoju kampanju, povezali ste se sa svojom publikom i naravno popratili ste svoje rezultate. Sada trebate znati je li uspjelo? Kroz Media analize nudimo vam široki izbor parametra koji će definirati koliko je vaša industrija, firma, proizvod, događaj osoba bila zastupljena u medijima, kakav je publicitet ostvarila, koje su ključne sadržajne odrednice vašeg nastupa u medijima, što su pojedini akteri na medijskoj sceni htjeli poručiti javnosti i koliko su u tome uspjeli, kakav je odnos ulaganja u plaćeni medijski prostor (marketinška ulaganja) i ostvarenog publiciteta te puno više. You can only manage what you can measure Peter Ferdinand Drucker