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IREKS supports customers in all matters connected with baking. Experts from different specialist fields are available with their know-how. From marketing and sales promotion via recipe development to technological and food law topics, IREKS is at your side. Recipe development Our recipe development provides you with fresh ideas for an attractive and profitable range of products – from internationally successful products via baked goods typical of a country, to specialities with a regional background. And something new is being added every day! Marketing With professional advertising concepts and advertising campaigns, IREKS gladly contributes to the successful sales of baked goods in your bakery. The spectrum of possibilities ranges from classic advertising material such as bread bands, paper bags, signs for baked goods and displays to multi-media presentations. Fairs Every year, IREKS is at your disposal at numerous country fairs in all regions of the world with attractive concepts and a team of experts as providers of ideas and discussion partners. Use the opportunities the fairs offer and visit us! Specialist literature With our own specialist literature, for example the "IREKS Compendium of Baking Technology" or the “IREKS ABC”, we offer our customers sound works of reference in all matters relating to baking. Do you have a question? Then please contact your IREKS Consultant or write to us.
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IREKS nudi podršku klijentima za sva pitanja koja su vezana za pekarstvo. Stručnjaci u različitim područjima dostupni su sa svojim znanjem i iskustvom. Od marketinga i unapređenja prodaje preko razvoja receptura do tehnoloških tema i pravnih pitanja vezanih za hranu, IREKS je uz Vas. Razvoj receptura Naše odeljenje za razvoj receptura nudi Vam sveže ideje za atraktivan i unosan asortiman proizvoda - od svetski uspešnih proizvoda do pekarskih proizvoda koji su tipični za Vašu zemlju ili region. A svaki dan se unosi neka novina! Marketing IREKS je sretan što uz stručne reklamne koncepcije i kampanje može doprineti uspešnoj prodaji pekarskih proizvoda u Vašoj pekari. Spektar mogućnosti obuhvata klasičan reklamni materijal poput trakica za hleb, papirnih vrećica, oznaka za pekarske proizvode i multimedijalnih prezentacija. Sajmovi IREKS-ove atraktivne koncepcije i tim stručnjaka koji nudi ideje i savete svake godine dostupni su na brojnim nacionalnim sajmovima u svim regionima sveta. Iskoristite prilike koje sajmovi pružaju i posetite nas! Stručna literatura Putem naše stručne literature, npr. "IREKS: The World of Baking", "IREKS-ABC" ili "Bäckereitechnisches Handbuch", svojim klijentima nudimo referentni okvir za sva pitanja koja se tiču pekarstva. Imate li pitanja? Kontaktirajte Vašeg konsultantau IREKS-u ili nam pišite.