http___www.jutarnji.hr_life_tehnologija_drustvene-mreze-popularizirale-tehnologiju-prosirene-stvarnosti-rastu-interesa-najvise-doprinjeli-snapchat-lenses-te-facebook-i-instagram-stories_6114978__1.xml
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Meanwhile, augmented reality, fueled by Snapchat Lenses, Facebook Stories and Instagram Stories, will grow 30% this year. eMarketer defines AR users as individuals of any age who engage with augmented reality content at least once a month via any device. Those 40.0 million current AR users represent 12.3 percent of the USA population. "Users of Snapchat Lenses comprise the vast majority of our AR estimates", said eMarketer forecasting analyst Chris Bendtsen in the report. By the end of 2019, eMarketer projects AR users will top 54.4 million, accounting for 16.4% of the USA population, or almost one in five internet users. Snapchat's growth will continue to contribute to AR users in the future. UAE minister sees chance for Iran to reset "troubled" ties with neighbours In addition, it approves all legislation passed by Parliament to ensure its consistency with Islamic jurisprudence. However, India has been slow to actualise the benefits, with a lethargic pace of development of the Chabahar port. Matt Murray to start Game 4 for the Penguins Until he redirected the puck by Murray, it looked like the Penguins goaltender was going to be unbeatable. But we're looking forward to going home and playing Pittsburgh in front of our fans. Cuadrado joins Juventus permanently after 2 loan spells Cuadrado made 40 appearances in Serie A and the Champions League this season, scoring three goals and creating seven assists. The midfielder could not settle in West London however, playing just 15 times and failing to find the back of the net. Virtual reality, driven primarily by 360-degree videos on social networks, will grow 110% from previous year, according to new data from eMarketer. The group said 22.4 million people in the USA will use some form of virtual reality monthly in 2017, double the number from 2016. Snapchat lenses is a tool that lets users add real-time special effects and sounds while the Stories feature of Facebook enables members to post photo and video collections that are viewed twice and then disappear after 24 hours. eMarketer's definition of VR includes 360-degree videos, photos and product demos via any device (e.g., connected TVs, desktops/laptops, mobile devices and headsets), and games via headsets. The gaming industry is driving the growth of virtual reality headset usage, according to eMarketer, which said around 2.9 per cent of the USA population will use a VR headset this year, a figure expected to grow to 5.2 per cent by 2019. This year, 9.6 million people in the USA will use a headset to experience VR monthly. That's a jump of 98.7 per cent over previous year. While VR headsets provide a more immersive experience, engagement will remain low due to their often high cost. This year, just 2.9 per cent of the population will use one monthly, with that number growing only slightly to 5.2 per cent by 2019.
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Tehnologija nadograđene stvarnosti sve je popularnija među Amerikancima zahvaljujući u prvom redu društvenim mrežama poput Snapchata, Instagrama i Facebooka, pokazuje najnovije marketinško istraživanje kompanije eMarketer. Glavni su motori popularnosti takvih aplikacija Snapchat Lenses, te Facebook Stories i Instagram Stories, utvrdili su u eMarketeru. Sustav Lenses omogućuje korisnicima dodavanje specijalnih efekata na video-poruke koje šalju preko Instagrama. Facebook Stories i Instagraf Stories nude pak 'filtere' kako bi korisnicima omogućili dodavanje specijalnih efekata na fotografije i video-snimke. "Korisnici Snapchat Lensesa čine ogromnu većinu u našim procjenama o nadograđenoj stvarnosti", objašnjava analitičar eMarketera Chris Bendsen. "Rast Snapchata i u budućnosti će generirati rast broja korisnika tehnologije proširene stvarnosti, iako eMarketer očekuje da će u idućih nekoliko godina značajni pokretači te tehnologije biti i Facebook i Instagram Stories", naglasio je Bendsen. U eMarketeru procjenjuju da će ove godine nekih 40 milijuna Amerikanaca mjesečno koristiti aplikacije za nadograđenu stvarnost, što je 30 posto više nego prošle godine. U 2019. godini broj korisnika trebao bi premašiti 54,4 milijuna, što znači da će ih koristiti svaki peti korisnik Interneta. Segment virtualne stvarnosti nije toliko popularan u SAD-u a masovnu popularnost ne bi trebao dosegnuti ni u doglednoj budućnosti, procjenjuju u eMarketeru. Tako bi ove godine aplikacije za virtualnu stvarnost trebalo mjesečno koristiti 22,4 milijuna ljudi u SAD-u, dvostruko više nego prošle godine. Glavni su promotor te tehnologije fotografije i video-snimke s mogućnošću okreta za 360 stupnjeva na Facebooku i YouTubeu. Industrija igrica glavni je pak pokretač rasta u segmentu opreme za virtualnu stvarnost. Ove će godine oko 2,9 posto američkih građana koristiti takvu opremu a do 2019. taj bi broj trebao porasti na 5,2 posto, procjenjuju u eMarketeru.