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Image sources © Benjamin Thorn/pixelio.de – “Headset” © Barbara Neumann – “Erfurter Dom” / “Erfurt Cathedral” © Barbara Neumann – “Krämerbrücke” Information on the provider Messe Erfurt GmbH Gothaer Straße 34 99094 Erfurt E-Mail: info(at)messe-erfurt.de Supervisory board chairman: Jochen Staschewski, (Staatssekretär) Authorised representative: Wieland Kniffka Commercial Register: Amtsgericht Jena VAT ID no.:
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Impresum Hoteli za djecu Europa Vlasnik medija / tvrtka: Kinderhotels Europa Management und Marketing GmbH Seeblickstraße 49a A-9580 Villach-Drobollach Predmet poslovne djelatnosti: hotelijerstvo, marketing Osnovni smjer: prikaz vlastitog poduzeća i predstavljanje partnerskih objekata Matični broj subjekta: FN 152815 D Sud registra poslovnih subjekata: Pokrajinski sud Klagenfurt Upravno tijelo u skladu s ECG-om: gradska uprava grada Villacha Komora/strukovni savez: Gospodarska komora u Koruškoj Bankovni podaci: Raiffeisenbank Villach, podružnica Drobollach, BIC: RZKTAT 2 K496 Koncept, web dizajn & proizvodnja Ovu internetsku stranicu izradio je ncm.at, stručnjak za turistički uspjeh na internetu. Koncept, proizvodnja i internetski marketing slijede zajedničku strategiju i logiku uspjeha: internetska stranica, komercijalizacija i kontrola zajedno pretvaraju posjetitelje internetske stranice u goste hotela. Pritom internetska stranica prenosi tri stvari: informacije, emocije i poticaj za djelovanje. U kombinaciji s internetskim dizajnom koji je prilagođen korisniku i u skladu sa smjernicama Google Webmastera, internetska stranica postaje optimalna osnova za uspješan internetski marketing i za optimiranje pretraživanja. Online-marketing Internetsku stranicu održava online tim za internetski marketing tvrtke ncm.at i neprestano ga unapređuje. Po potrebi internetske marketinške kampanje dopunjuju internetski marketing, na primjer s Google AdWordsom. Sama internetska stranica služi kao osnova. Uređena je prema smjernicama Google Webmastera i usklađena s internetskim preglednicima. Urednici prema aktualnim potrebama korisnika stalno proširuju sadržaje. Time je zajamčeno da internetski preglednici mogu optimalno pronaći, pročitati i interpretirati sadržaj internetske stranice. Korištenje alata CheckEffekt Ova internetska stranica koristi CheckEffect, alat za analizu weba tvrtke ncm.at. CheckEffect predstavlja alat za uspješan online turistički marketing, koji su osmislili turistički stručnjaci prema potrebama turističkog sektora.CheckEffect koristi tzv. „kolačiće" ("Cookies“), tekstualne datoteke koje se pohranjuju na vašem računalu i omogućuju analizu načina na koji posjećujete i koristite web stranicu. Informacije o načinu pregledavanja i posjećivanja ove web stranice (uključujući vašu IP-adresu) koje se dobivaju iz kolačića pohranjuju se na serveru tvrtke ncm.at koja te informacije koristi za analizu pregledavanja web stranice. Analiza se koristi kako bi se vlasniku web stranice omogućili detaljan uvid i izvješća o traženim pojmovima, internetskim preglednicima ili isplativosti ubacivanja pojedinih reklama, kampanja i plaćenih poveznica. Te podatke CheckEffect anonimno uspoređuje s web stranicama sličnih objekata, što omogućuje usporedbu unutar tog gospodarskog sektora. Instalaciju kolačića možete spriječiti odgovarajućim postavkama u softveru Vašeg preglednika. No, u tom vam slučaju skrećemo pažnju da sve funkcija ove web stranice možda nećete moći u cijelosti koristiti. Korištenjem ove web stranice suglasni ste s obradom podataka koje je o vama prikupila tvrtka ncm.at na prethodno opisan način i u prethodno navedenu svrhu. Korištenje Facebook social plugina Za naš internetski nastup koriste se dodaci (plug-in) društvene mreže facebook.com kojom upravlja tvrtka Facebook Inc., 1601 S. California Ave, Palo Alto, CA 94304, USA ("Facebook"). Ti su dodaci prepoznatljivi po logu Facebooka (bijelo slovo "f" na plavoj pločici ili znak "podignutog palca") ili su obilježeni napomenom “Facebook Social Plugin”. Popis i izgled dodataka za društvenu mrežu Facebook možete vidjeti ovdje: http://developers.facebook.com/plugins. Ako pristupite nekoj našoj internetskoj stranici koja je opremljena takvim dodatkom, vaš će se internetski preglednik izravno povezati s Facebookovim poslužiteljima. Sadržaj dodatka Facebook izravno šalje na vaš preglednik koji ga uključuje u tu web stranicu. Budući da ne utječemo na opseg podataka koje Facebook prikuplja pomoću tih dodataka, mi ćemo vas obavještavati u skladu s našim spoznajama: Uključivanjem dodataka Facebook dobiva informaciju da ste pozvali određenu stranicu naših internetskih stranica. Ako ste ulogirani u Facebook, postoji mogućnost da Facebook posjetu poveže s Vašim Facebook korisničkim računom. Ako ulazite u interakciju s dodacima, npr. pritisnete like-tipku ili date komentar, vaš preglednik tu informaciju šalje izravno na Facebook gdje se pohranjuje. Ako i niste član Facebooka postoji mogućnost da Facebook sazna Vašu IP-adresu i istu pohrani. Dodatne informacije o svrsi i opsegu prikupljanja podataka, njihovoj obradi i korištenju od strane Facebooka kao i o pravima i mogućnostima koje su vam dostupne u vezi sa zaštitom vlastite privatnosti mogu se pronaći u Facebookovim informacijama o zaštiti podataka: http://www.facebook.com/policy.php. Ako ste član Facebooka, ali ne želite da Facebook preko naših internetskih stranica prikuplja podatke o vama i povezuje ih s podacima koje ste kao član pohranili na Facebook, prije posjećivanja naše internetske stranice morate se odjaviti s Facebooka. Također postoji mogućnost da se pomoću add-ona blokiraju dodaci za društvenu mrežu Facebook, npr. pomoću “Facebook blockera“. Korištenje gumba Google +1 Na našim internetskim stranicama koristi se sučelje “+1″ društvene mreže Google Plus kojom upravlja Google Inc., 1600 Amphitheatre Parkway, Mountain View, CA 94043, United States (“Google”). Gumb se može prepoznati po znaku “+1″ na bijeloj ili obojenoj pozadini. Ako pristupite nekoj našoj internetskoj stranici koja sadrži takvo sučelje, vaš će se internetski preglednik izravno povezati s Google serverima. Sadržaj sučelja “+1″ Google izravno šalje na vaš preglednik koji ga uključuje u tu web stranicu. Mi ne utječemo na opseg podataka koje Google prikuplja pomoću sučelja, ali polazimo od toga da se evidentira i vaša IP-adresa. Dodatne informacije o svrsi i opsegu prikupljanja podataka, njihovoj obradi i korištenju od strane Googlea kao i o pravima i mogućnostima koje su vam dostupne u vezi sa zaštitom vlastite privatnosti mogu se pronaći u Googleovim informacijama o “+1″ sučelju http://www.google.com/intl/de/+/policy/+1button.html Ako ste član Google Plusa, ali ne želite da Google preko naših internetskih stranica prikuplja podatke o vama i povezuje ih s podacima koje ste kao član pohranili na Googleu, prije posjećivanja naše internetske stranice morate se odjaviti s Googlea. Korištenje tweet gumbaTwittera Naše internetske stranice koriste “Tweet″ sučelje društvene mreže Twitter kojom upravlja Twitter Inc., 750 Folsom Street, Suite 600, San Francisco, CA 94107, United States (“Twitter”). Gumb se može prepoznati po tamnoplavoj ptici i riječi "tweet" na svjetloplavoj pozadini. Ako pristupite nekoj našoj internetskoj stranici koja sadrži takvo sučelje, vaš će se internetski preglednik izravno povezati sa serverima Twittera. Sadržaj sučelja “Tweet″ Twitter izravno šalje na vaš preglednik koji ga uključuje u vašu Twitter poruku. Mi ne utječemo na opseg podataka koje Twitter prikuplja pomoću sučelja, ali polazimo od toga da se evidentira i vaša IP-adresa. Dodatne informacije o svrsi i opsegu prikupljanja podataka, njihovoj obradi i korištenju od strane Twittera kao i o pravima i mogućnostima koje su vam dostupne u vezi sa zaštitom vlastite privatnosti mogu se pronaći u Twitterovim informacijama o zaštiti podataka: http://twitter.com/privacy Ako ste član Twittera, ali ne želite da Twitter preko naših internetskih stranica prikuplja podatke o vama i povezuje ih s podacima koje ste kao član pohranili na Twitteru, prije posjećivanja naše internetske stranice morate se odjaviti s Twittera.