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Worldwide Sales of TMC Hybrids Top 4 Million Units May. Toyota City, Japan, May 22, 2012—Toyota Motor Corporation (TMC) announces that global cumulative sales of its hybrid vehicles have topped the 4 million mark as of April 301. Positioning response to environmental issues as a management priority and based on its belief that environment-friendly vehicles can only truly have a positive impact if they are used widely, TMC has endeavored to promote the mass-market adoption of hybrid vehicles. In 1997 in Japan, TMC launched the "Coaster Hybrid EV" in August and launched the "Prius"—the world's first mass-produced hybrid passenger vehicle—in December. Sales of the Prius began in North America, Europe and elsewhere in 2000. Next came the second-generation Prius in 2003 and the expanded use of TMC's hybrid system on such vehicles as minivans, SUVs, rear-wheel-drive sedans and compact hatchbacks. In particular, the third-generation Prius launched in May 2009 received strong support from customers around the world, leading to global cumulative sales of TMC's hybrid vehicles topping 3 million vehicles by the end of February 2011. Since then, new models such as the "Prius a" (Prius Alpha) and the "Aqua" have been launched. TMC currently sells 18 hybrid, passenger vehicle models in approximately 80 countries and regions around the world. This year, hybrid vehicles have accounted for 15% of TMC's global vehicle sales. With the upcoming "Yaris Hybrid" scheduled for launch in Europe and the Lexus "ES 300h" for the United States, TMC is committed to augmenting its product lineup even further and increasing the number of countries and regions in which it sells hybrid vehicles. As of April 30, 2012, TMC calculates that TMC hybrid vehicles2, since 1997, have led to approximately 26 million fewer tons3 of CO2 emissions—considered to be a cause of climate change—than would have been emitted by gasoline-powered vehicles of similar size and driving performance. Having positioned hybrid technologies—consisting of the component technologies necessary for development of various environment-friendly cars—as key technologies, TMC plans to continue working to further raise performance, reduce costs, and expand its product lineup, including that of non-hybrid environment-friendly vehicles, to create vehicles that are popular with consumers. TMC Hybrid Vehicle Chronology 1Based on TMC data 2Excluding the Coaster Hybrid EV, Dyna Hybrid, Toyoace Hybrid and Quick Delivery 200 3Number of registered vehicles × distance traveled × fuel efficiency (actual fuel efficiency in each country) × CO2 conversion factor
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Toyota Motor Corporation objavila je da ukupna globalna prodaja hibridnih Toyota i Lexus vozila premašuje brojku od 7 milijuna (na dan 30. Rujna, registrirana je prodaja 7.053.000 vozila). Ovaj posljednji milijun ostvaren je najbrže u Toyotinoj povijesti i to za svega devet mjeseci. Toyotin prioritet je ublažavanje negativnih učinaka automobila na okoliš. Smatra se da "zelena" vozila mogu imati značajan pozitivan utjecaj samo ukoliko su u široj primjeni, stoga je Toyota širom svijeta pokretala brojne inicijative i promovirala prihvaćanje hibridnih vozila. Od ovog mjeseca, Toyota prodaje 27 različitih modela hibridnih putničkih automobila te jedan plug-in hibrid, u više od 90 zemalja i regija svijeta. Nadalje, od početka ove godine do kraja 2015, Toyota planira lansirati ukupno 15 novih hibridnih vozila, uključujući i "Voxy Hybrid" i "Noah Hybrid" (samo za Japan) predstavljene u siječnju, te Lexus "NX 300h" predstavljen u srpnju i Lexus 300h "RC", koji će biti predstavljen u drugoj polovici listopada. Toyota će kontinuirano povećavati svoju hibridnu ponudu te širiti broja zemalja i regija u kojima ih prodaje. Toyota je izračunala da su do 30. rujna, Toyota hibridi rezultirali sa oko 49 milijuna tona manje emisija CO2* (za koji se vjeruje da je uzrok globalnog zatopljenja) nego što bi emitirala vozila s benzinskim motorom slične veličine i voznih karakteristika osobine. Toyota također procjenjuje da su njezini hibridi "spasili" oko 1,8 milijardi litara benzina, u odnosu na iznos koji bi potrošila vozila s benzinskim motorom slične veličine. Toyota je 1997. predstavila "Coaster Hybrid EV" i "Prius" - Prvi masovno proizvedeni hibridni putničkom automobil na svijetu. Od tada, Toyota hibridna vozila dobila su ogromnu podršku od potrošača širom svijeta. Hibridne tehnologije, koje obuhvaćaju sve komponente tehnologija potrebnih za razvoj automobila prijaznijih po okoliš, te koje olakšavaju korištenje različitih kombinacija goriva, smatraju se u Toyoti temeljnim tehnologijama za zaštitu okoliša u 21. stoljeću. Toyota planira nastaviti s radom na poboljšanju učinkovitost, smanjenju troškova i proširenju proizvodne palete vozila sada već veoma popularnih među potrošačima. *broj registriranih vozila × prijeđeni kilometri × potrošnja × CO2 konverzijski faktor