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For the last quarter–century World Tourism Day, held annually on 27 September, has aimed to foster awareness of the importance of tourism and its social, cultural, political and economic impact. This year’s official celebrations will be held in Bangkok, Thailand on the theme of ‘Tourism for All – Promoting Universal Accessibility’. Reaching universal accessibility in tourism is a shared responsibility of all parties involved in the tourism value chain, as well as a business opportunity for companies and destinations. “Everyone has the right to access leisure and tourism services on an equal basis. Yet 1 billion people around the world living with disability, along with young children, seniors and persons with other access requirements, still face obstacles in accessing fundamentals of travel such as clear and reliable information, efficient transportation and public services, and a physical environment that is easy to navigate. Even with modern technologies, those with visual, hearing, mobility or cognitive impairments are being left behind in many tourism destinations.” said United Nations Secretary-General Ban Ki-Moon in his official message. Message by Ban Ki-moon, United Nations Secretary-General “Tourism for all – promoting universal accessibility” With almost 1.2 billion people travelling abroad each year, tourism has become a powerful economic sector, a passport to prosperity and peace, and a transformative force improving millions of lives. Everyone has the right to access leisure and tourism services on an equal basis. Yet 1 billion people around the world with special needs, along with young children, seniors and persons with disabilities, still face obstacles in accessing fundamentals of travel such as clear and reliable information, efficient transportation and public services, and a physical environment that is easy to navigate. Even with modern technologies, those with visual, hearing, mobility or cognitive impairments are being left behind in many tourism destinations. Accessibility is both an important market opportunity and central to responsible and sustainable tourism policies and business development strategies. I encourage policy makers, destination planners and companies working with people with special needs to work together to remove all barriers, mental and physical, to travel. On this World Tourism Day, let us recognize that all people can and should be able to participate in tourism and enjoy unforgettable travel experiences. Message by Taleb Rifai, UNWTO Secretary-General “All of the world’s citizens have the right to experience the incredible diversity this planet has to offer. Therefore, it is highly important that all countries and destinations, as well as the industry, promote accessibility for all in the physical environment, in transport systems, in public facilities and services and in information and communications channels”, said UNWTO Secretary-General, Taleb Rifai. “Tourism for all!” Tourism has experienced a revolution in the past 50 years. In 1950 there were 25 million international tourists; today there are around 1.2 billion people travelling the world. Travelling has become a huge part of many lives. When travelling, we come across new people, new sights, and new ideas. Often our perception of the world changes as we see more of it. However, we must not forget that for many, travelling can be quite a difficult process. Message by H.E. Mrs. Kobkarn Wattanavrangkul, Minister of Tourism and Sports of Thailand “This year's theme, ‘Tourism for All – Promoting Universal Accessibility’, is a challenge for Thailand and the world to recognize the necessity of accessibility in tourism and to accommodate everyone anywhere they may travel to (…) We have to understand the theory of Universal Design (…) As the world of travel and tourism is an expanding industry and the number of travelers increases every year, we have to ensure that travelling the world has to is as safe and seamless as possible,” explained Kobkarn Wattanavrangkul, Minister of Tourism and Sports of Thailand. "Tourism for All - Promoting Universal Accessibility" Tourism is vital and at the heart of forging friendships, creating a better understanding between each other and it connects people to people, hearts to hearts. At the same time, tourism is also a key economic development strategy and a catalyst for the growth of the country, while at the same time tourism is also a significant contributor to job creation and then provides an opportunity to work with people in local communities, giving them the tools to adapt to the needs of a modem day traveler. Tourism is an integral source of income for the people in local communities and it is certainly relevant and connected to the operations, as well as the development in areas that would benefit the whole country in various aspects, both directly and indirectly. The state of our tourism industry has to be diversified, whether it is the social, cultural, or environmental aspects, all of these aspects bring about a sense of pride for the people who work ever so hard to maintain the balance of the quality of tourism that is presented to our guests. We are improving and developing human resources from the very people who know and understand the culture and who are able to spread the charms of Thainess, while at the same time locals have to understand the meaning of quality tourism and sustainability. The official celebrations include a ‘Tourism and the Media’ session held on 26th September at Chulalongkorn University in Bangkok, and a full-day conference the following day. During the event, experts on accessibility and tourism will exchange views and best practices, addressing the need to work in cooperation to advance in the ‘Tourism for All’ agenda. Share your World Tourism Day Event! UNWTO Recommendations on Accessible Information in Tourism (2016) The tourism sector stakeholders must deliver accurate, relevant and timely information to its customers, prior to, during and even after the journey. Ensuring that the information is accessible, is without any doubt a key to communicating succesfully with visitors in all stages of their their journey, particulary with regards to travelers with disabilities and special needs. UNWTO Recommendations on Accessible Tourism for All (2013) The UNWTO Recommendations on Accessible Tourism for All are meant to be used as a general, basic mainstreaming framework for ensuring that people with disabilities have access to the physical environment, the transportation system, information and communications channels, as well as to a wide range of public facilities and services. Creating an adequate policy framework for specific business development strategies, the need to increase awareness and capacity building targeting both decision makers and tourism professionals are some of the topics to be addressed during the conference. Andrew Stevens, Asia Pacific Editor of CNNMoney, will moderate this discussion. The conference will also address innovative strategies in the development of accessible tourism infrastructure, products and services which add value to destinations and enhance their competitiveness on the global tourism market. A number of best practices will be featured with the aim of emphasizing the value of investing in accessibility. The celebrations of World Tourism Day 2016 are being held in collaboration with CNN, UNWTO media partner. (Source: World Tourism Organisation [UNWTO] Press Release PR No. 16064 21 September 2016) Additional information: Official Webpage of the World Tourism Day World Tourism Day Communication Kit Contacts: UNWTO Media Officer Rut Gomez Sobrino Tel: (+34) 91 567 81 60 / This email address is being protected from spambots. You need JavaScript enabled to view it. UNWTO Communications & Publications Programme Tel: (+34) 91 567 8100 / Fax: +34 91 567 8218 / This email address is being protected from spambots. You need JavaScript enabled to view it.
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Svjetski dan turizma (World Tourism Day) svake godine po izboru UNWTO-a (Svjetske turističke organizacije) ima drugu temu kojom promovira bolje razumijevanje turističkih kretanja i važnost održivog razvoja turizma. Ovogodišnjom temom "Turizam i pristupačnost: promičemo univerzalnu pristupačnost" UNWTO skreće pažnju na prednosti pristupačnosti turizma za sve skupine, uz ostale i za ugroženije, siromašnije, s fizičkim i drugim oštećenjima, koje na putovanjima imaju drugačije potrebe od tzv. običnih turista. Postizanje univerzalne pristupačnosti zajednička je odgovornost svih uključenih u lancu turističke vrijednosti, ali i poslovna prilika za tvrtke i destinacije, ističu iz UNWTO-a čiji je glavni tajnik Taleb Rifai u povodu Svjetskog dana turizma poručio da "svi građani svijeta imaju pravo doživjeti nevjerojatnu raznolikost planeta na kojem živimo te je stoga vrlo važno da zemlje i odredišta te ukupna turistička industrija promiče i čini sve kako bi turizam bio dostupniji svim skupinama". Kako je UNWTO specijalizirana agencija UN-a za turizam, poruku je uputio i glavni tajnik UN-a Ban Ki-Moon, upozorivši da još uvijek ima dosta prepreka da bi turizam bio dostupan svima. Prema procjenama Svjetske turističke organizacije, petnaest posto svjetske populacije živi s nekim oblikom invaliditeta. Riječ je više od milijardu ljudi koji možda nisu u mogućnosti uživati privilegije upoznavanja drugih kultura, prirodnih ljepota ili uzbuđenja odlaska na putovanje