Kommissionen tog dog også hensyn til følgende: (l)den omstændighed, at Airtours og Carnival overtager Costa i fællesskab, forbedrer afsætningen af Costas produkter, samtidig med at italienske og franske kunder vil nyde godt af de salgsfremmende foranstaltninger for Airtours' og Carnivals krydstogter, og (2) joint venture-selskabet vil også kunne drage fordel af Airtours' konkurrencestrategi, der består i at indføre billige krydstogter, hvorved den har bevist, at den kan gøre krydstogtrejser mere overkommelige og tilgængelige.
However, it also took the following aspects into account: (1) the jointacquisition by Airtours and Carnival of Costa improves the promotion and distribution of the Costaproducts offered to customers, while Italian and French customers will be able to benefit from widerpromotions of Airtours' and Carnival's cruises; and (2) the joint venture will also be able to benefit from Airtours' competitive strategy of introducing low-cost cruises, which has led it to demonstrate that it canmake cruising more affordable and more widely available to holidaymakers.