<p>They choose based off the potential to make money.  If the topic is relevant enough for an overseas audience they will dub it, otherwise they'll either choose to use subtitles or do nothing.</p>

<p>Usually that is why dubbed anime is anime that is already relatively well known/popular, as if it is popular, it can be franchised.</p>

CC BY-SA 4.0
2020-04-30T01:11:01.607Z
2020-04-30T01:11:01.607Z
jfo314
<p>How do companies decide what anime to dub? Just curious how dubbing companies decide which anime they should dub. Do they decide base on popularity or some other factor?  </p>

CC BY-SA 4.0
2020-04-29T00:00:32.027Z
[The answer to "Why is dubbed anime commercially considered a 'premium'?"](https://anime.stackexchange.com/a/30402/2516) touches the reason in a brief.
Aki Tanaka
CC BY-SA 4.0
2020-04-29T15:17:03.833Z
Does this answer your question? [Why is dubbed anime commercially considered a "premium"?](https://anime.stackexchange.com/questions/30384/why-is-dubbed-anime-commercially-considered-a-premium)
Makoto
<anime-production>
How do companies decide what anime to dub?
# How do companies decide what anime to dub?
Posted by: username_0 on 2020-04-28
How do companies decide what anime to dub? Just curious how dubbing companies decide which anime they should dub. Do they decide base on popularity or some other factor?
**Tags:** anime-production
> **Comments:**
> **username_1**: [The answer to "Why is dubbed anime commercially considered a 'premium'?"](https://anime.stackexchange.com/a/30402/2516) touches the reason in a brief.  
> **username_2**: Does this answer your question? [Why is dubbed anime commercially considered a "premium"?](https://anime.stackexchange.com/questions/30384/why-is-dubbed-anime-commercially-considered-a-premium)  
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## 1 answers
### Answer by username_3 on 2020-04-30. Score: 1
They choose based off the potential to make money. If the topic is relevant enough for an overseas audience they will dub it, otherwise they'll either choose to use subtitles or do nothing.

Usually that is why dubbed anime is anime that is already relatively well known/popular, as if it is popular, it can be franchised.
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