Publication name: North Fork Patch
URL for more info: http://northfork.patch.com/groups/local-connections/p/puppy-mill-protestors-take-public-awareness-campaign-online
A group of protestors who stood for months on Route 25 in Aquebogue to raise awareness about puppy mills have continued in their quest for public outreach.
Recently, the Companion Animal Protection Society embarked upon an ad campaign on the Long Island Rail Road to raise awareness.
Publication name: NYC PRowler
URL for more info: http://nycprowler.com/2013/03/27/models-against-pet-shops-puppy-mills-publicist-with-a-cause-deborah-howard/
Spotted on the Long Island Rail Road, a campaign has commenced entitled MODELS AGAINST PET SHOPS AND PUPPY MILLS featuring model Kiley Wirtz Jennings and created by The Companion Animal Protection Society (CAPS)
Publication name: The Pet Gazette
URL for more info: http://duxburypetgazette.ma.newsmemory.com/ (page 6)
Glamorous models and Beatrice, a sassy Basset Hound puppy mill survivor, are the faces of Companion Animal Protection Society’s (CAPS) national campaign designed to educate the public about atrocities in puppy mills and the risks associated with buying dogs at pet shops supplied by these facilities. CAPS is headquartered in Cohasset, MA. The Models Against Pet Shops & Puppy Mills campaign also promotes adoption of rescue and shelter animals. Advertising components include public service announcements airing on PBS TV stations across the country, print ads, billboards, transit posters, social media efforts led by Beatrice, and related public relations and marketing efforts.
Publication name: massnonprofit.org
URL for more info: http://www.massnonprofit.org/news.php?artid=3171&catid=12
February 25, 2013 — The Companion Animal Protection Society, a Cohasset-based nonprofit with an annual budget of about $200,000 that works to protect companion animals from cruelty in pet shops and puppy mills across the country, has launched its first national awareness campaign, relying on a broad media mix.