Bulk SMS marketing has remained in the industry for a long time, message recipients have become smarter than ever. They have become selective, and they do not like receiving irrelevant messages asking them to buy something.
The old-fashioned techniques will no longer work. Now it’s the time when they should think about something innovative, something out-of-the-box. And some iconic businesses have already started doing that, and they are already recording greater response than those stuck with the old-fashioned methods.