On this episode of Marketing to Marketer, Joe Cox, Doug Kessler, Andy Crestodina, and Heidi Cohen get together at the Content Marketing World conference to discuss evolution in the industry.Read More
Agile in the marketing community is becoming more prevalent, it was showcased at Content Marketing World 2016 by some of the largest influencers. Andrea gives a great recap of each of their keynotes. This is a must read for any team wanting to know how agile will better their content strategies.
On Friday morning (at a truly ungodly hour) I left Cleveland and Content Marketing World 2016. Over the course of the four-day event I was honored to present a breakout session on agile marketing, but I was pleasantly surprised how often the idea came up in other talks I attended....via theagilemarketer.net