Organizers of GDC Europe 2013 have announced its latest talks for this August's Cologne event, including GOG.com's Trevor Longino on what developers need to build buzz on their game, StarCraft II: Heart of the Swarm's Brian Kindregan on cinematics for storytelling, and Epic's Chris Mielke on outsourcing to external art teams.
These talks are part of the business, programming, and design tracks in GDC Europe 2013, which will take place Monday through Wednesday, August 19th-21st at the Cologne Congress-Centrum Ost in Cologne, Germany - just ahead of (and co-located with) the massive 275,000 person Gamescom event.
While cinematics has been under fire as an effective storytelling tool in games, Warner Bros. storyboard artist turned Blizzard lead writer Brian Kindregan will make his best case for them in 'How Hard Could it BE? The Story of a Cinematic.' He will discuss multiple versions of a scene from StarCraft II: Heart of the Swarm, covering the distinctions among them, the choices that were made, and how they impacted the story.
Next, digital game distributor GOG.com's head of marketing & PR Trevor Longino will explain the three things developers will need to build buzz around their title in 'PR Quest! The Adventure to Make Your Game Famous' Longino will "discuss three different approaches to adding a human face to your digital business (honesty, humility and delight), and how if you focus on these touchstones, you're sure to find yourself well-equipped for your own PR Quest."
Finally, those considering working with external art teams will want to hear Gears of War: Judgment and Fortnite producer Chris Mielke's talk, 'Building Epic Worlds Through the Strengths of Outsourcing.' Mielke will share how Epic smoothly integrated with outsourcers while preserving the studio's artistic vision on multiple platforms.
More talks will be revealed throughout the weeks leading up to GDC Europe in August. The schedule builder is live with a significant list of talks already available.
Early bird registration for GDC Europe 2013 is also live, with discounts up to 20% off admission. Group admission discounts are also available. For all the latest news on GDC Europe, subscribe for updates via Facebook, Twitter, or RSS.