Meet Sam, a laid-back but ambitious third-year student at the University of Waterloo studying Business and Entrepreneurship. Sam is juggling classes while actively working on a startup that focuses on sustainable consumer products. With a knack for applying classroom principles to real-world challenges, they often find themselves in humorous situations where they forget vital lessons—much to the amusement of their mentors. In their free time, Sam enjoys attending hackathons and exploring local coffee shops, fostering connections with fellow entrepreneurial spirits.