Meet Jordan, a spirited and somewhat cynical second-year student in the Environment Faculty at the University of Waterloo. After a few disappointing encounters with local businesses, Jordan has developed a no-nonsense attitude towards shopping and often shares their thoughts on consumer culture. Known for their quick wit, Jordan is always on the lookout for the best Black Friday deals, believing in the power of savvy shopping over supporting lesser quality products. They spend their weekends thrifting and advocating for sustainable consumption, mixing humor with practicality in their perspectives.