Big 4 cellphone carriers unite on anti-texting ads
Big 4 cellphone carriers unite on anti-texting ads The country's four biggest cellphone companies are set to launch their first joint advertising campaign against texting while driving, uniting behind AT&T's ``It Can Wait'' slogan to blanket TV and radio this summer.
The global advertising industry is eager to capitalise on booming use of mobile phones for Internet access as more enhanced devices are coming to the market to get more consumers reachable online.