Flavor of beer triggers dopamine release
The flavor of beer alone, without the effects of alcohol, is enough to trigger dopamine release in men, according to a study from Indiana University School of Medicine.
Beer triggers brain reward chemical Updated: 11:50, Tuesday April 16, 2013 The taste of beer, even without any effect from alcohol, triggers a key reward chemical in the brain, according to a study that explores how people become hooked on booze.