Walkers further show that game and puzzle posts are an effective way to boost consumer interaction on Facebook
Walkers' hangman puzzle post on Facebook further shows, alongside ASUS's previous picture puzzles with balloons and penguins, that game and puzzle posts are an effective way to boost consumer interaction with a Facebook page by giving consumers the opportunity to procrastinate.
Video game retailer GameStop April 7 opened a Facebook store, offering its 1.8 million Facebook fans two firsts: the ability to pre-order games for guaranteed in-store pick-up via the social media site, and the ability to earn and redeem points in GameStop's PowerUp Rewards program when they make purchases through the site.