Adconion develops the next generation of behavioral targeting tools for agencies
Adconion Media Group, the independent global audience and content network, today announced it has developed the next generation of behavioral targeting tools for agencies through a comprehensive technology partnership with BlueKai, the online industry's first intent-focused data exchange.
BehaviorMatrix℠ has launched the first behavioral analytics platform to analyze human emotion, giving brands unprecedented ability to measure the full range of emotional connections, perceptions and social momentum responsible for consumer behavior.