Jc Penney sales rise in February
JC Penney Co. said Thursday that sales at stores open at least a year rose 1.2 percent in February, surprising industry experts who expected that cautious consumers would lead to a sales decline.
JC Penney is permanently marking down all of its merchandise by at least 40 percent so shoppers will no longer have to wait for a sale to get the lowest prices in its stores.Penney said Wednesday that it is getting rid of the hundreds of sales it offers each year in favor of a simpler approach to pricing.