Publicis Groupe acquires remaining stake in Leo Burnett / W&K Beijing advertising
Publicis Groupe SA, a France-based communications group engaged in advertising, media consultancy and marketing, has acquired the remaining stake of Leo Burnett / W&K Beijing Advertising Co., Ltd., China-based advertising agency.
Publicis Groupe has taken full control of the agency after founders Nigel Bogle and John Hegarty sold the remaining 51 percent of BBH shares to Publicis Groupe.