Corporate event planning and management is an emerging field of study, and more and more students are seeking schools that offer event management courses. This lucrative industry attracts students who want to learn more than the basics. They want to know the ins-and-outs of event management. They want a reality based curriculum that reveals what it really takes to plan, set up, and execute corporate events. They want to understand what goes into producing events for companies such as Disney, Shell Oil, Wells Fargo, or Pepsi.
Our 3 part curriculum offers students a behind the scenes look at the world of corporate event planning. We’ve focused our materials on what we’ve learned from spending more than 30 years in the trenches of corporate event production. The knowledge, insights, and stories we share in our curriculum prepare students to become successful Corporate Event Planners.
This 300 page, comprehensive textbook devoted to corporate event production. It covers everything from how to become a successful planner, to what it takes to produce a successful event, to budgeting, site inspections, food, beverage, décor, entertainment, production, risk management and safety. This extensive content is perfectly combined with photos, images, graphs, charts and glossary of industry terms and phrases.
The Facilitator Guide includes 145 pages of supplemental material and activities that accompany each chapter of the textbook. This comprehensive guide includes lesson plan rubrics, teaching tools, course learning outcomes, a test bank with answer keys, and more.
This Deck includes fun, graphic and informative slides that complement the lessons and learning components from every chapter of the textbook.
Our goal is to ensure students get the information they need to understand the complex nature of producing corporate events as a professional event planner.
More than 30 years’ experience in event management has taught us that the details are what make or break a corporate event, and that’s why our complete university curriculum:
The Event U offers students a behind the scenes look at the world of event planning. Our modules offer real world education to students who are looking to enter the exciting, lucrative field of Corporate Event Planning. We’ve centered our curriculum on what we’ve learned from spending more than 30 years in the trenches of corporate event productions. The knowledge, insights, and stories we share prepare students to become successful Event Planners.