From fleyta (“to skim off”) + rjómann (“the cream”) the accusative definite article form of rjómi (“cream”). Meaning "to skim the cream off".
- to profit, to make profit, to take the best off
- When used transitively, the preposition af (“off”) is used much like the preposition from is in English:
- Búðir reyna að fleyta rjómann af jólunum.
- Stores try to profit from Christmas.