Using website split testing tools, also called A/B testing software, will give you the edge over your competition. In most industries, only 5% businesses use these tools, and those 5% are in the top converting segment. Website split testing tools are key to increase conversion rates using a process of conversion optimization.
A paid website split testing tools usually makes sense for organizations that are developing a conversion optimization strategy. Dedicating time to improve conversion rates makes sense when there is a solid traffic flow to the website (100,000+ unique visitors). Getting an A/B testing tool is not all you need, you need time to analyze your analytics, survey customers, analyse the heatmaps and record user sessions to find what are the areas of concern worth addressing.
The most interesting open source A/B testing tools below sorted by the activity per project. If you are looking for open source A/B testing tool, then these options may fit your needs.
When your focus is on your core business and there is no plan to extend your development resources towards increasing internal development and the ongoing maintenance of website A/B testing tools, we recommend you use a SaaS tool.
When selecting the best A/B testing tools for your organization, consider creating a comparative analysis. At Convert we created an A/B testing software comparison to help simplify your choice.
Affordable A/B testing software. Convert is the same cost as buying implementation services but with full access.
Full-service team. Our implementation services allow you to send mockups and designs. Convert then creates the experiences inside the application, saving you time on development.
Self-service or managed accounts. You choose. Convert offers both. You can start with a self-service monthly billed account and grow into a yearly full managed account for enterprises.
Contact us for a custom trial project or try Convert Experiences for 15-days free by subscribing to our free trial.