Online Streaming – Our Predictions
Written by admin in Technology
Future Use of Online Streaming
In recent years, developments in technology have changed facets of everyday life, and that is the case about how individuals access broadcast content.
People were dependent on conventional television and radio services not too long ago, but the advent of satellite networks changed the landscape in that regard.
Since then, things have changed dramatically, with streaming platforms becoming the 'go-to' platform for millions of individuals around the globe.
It is predicted that the move towards streaming will continue, with industry analysts estimating that by 2025, the sector will be worth about $167 billion.
All types of media channels and content delivered online to customers are covered by the streaming industry, bypassing conventional cable, radio, and satellite networks.
Convenience is the name of the game about which streaming is involved, with platforms that make it easy for individuals to watch what they want on any computer they want.
The sport of soccer is a perfect example of this, and you can click here for the wide range of soccer streaming sites that are accessible to soccer fans around the world.
It is easy to see why they have such broad appeal, with subscription rates rendering streaming services a cost-effective alternative to conventional outlets.
Read on as we look at the future of online streaming for sports and find out what experts have said about these trends.
China Will Disrupt Tech with Online Streaming
An author of several books on the influencer industry and technology channels in China has projected that Asia will soon become the world's technology leader.
In California, Silicon Valley has traditionally been regarded as the driving force in tech, innovating in fields such as streaming platforms and shopping sites for households.
The recent emergence of TikTok and other Chinese digital products, however, has the potential to change the tech industry.
The market in China is highly saturated, meaning that if they want to be competitive, innovators there must be willing to search for other opportunities.
Jian Lin, assistant professor at the University of Groningen, says that with its technological advances, China is gradually targeting overseas markets.
Lin told the BBC, "They want to give international users the feeling that they are not Chinese platforms, but global platforms."
They just want to express this idea that they're not necessarily Chinese to the public. They're just a global forum like others.
"I do believe that in the coming years, Chinese companies will become even more ambitious and stronger."
Streaming is the Future of Tech
The chairman of the New Lancashire Cricket Club, Andy Anson, suggests that to thrive in the future, the sport must merge its digital rights.
During the summer, Red Rose County showed the strength of online streaming, earning more than 2.5 million views of their games on YouTube and Facebook.
Currently, counties operate independent streaming services, although the quality of these also varies due to the various levels of technological investment each club produces.
Anson, who previously worked with Manchester United and the European ATP World Tour, says the county-level sport needs to find new ways of engaging with fans.
"The whole of county cricket can come together to begin more effectively promoting that type of content and targeting the communities out there," he told The Cricketer.
There are a lot of latent fans of cricket who at the moment don't get the message and don't watch county cricket, and a lot more should be done to target those viewers.
If the ECB can at least begin to put people on a forum together or develop a platform, people can use or share best practices, but also try to build a wider community of cricket.
"By combining the content rights of everyone, you can have a much stronger proposal and take advantage of digital media platforms to reach communities that are traditionally difficult to reach."
"In cricket, this kind of thinking has to begin to happen so that we can start aggregating the audience most efficiently."
Snooker Gaining Market Share with Streaming
Some sports have also taken full advantage of online streaming, a point demonstrated by the continued growth of the World Snooker Tour (WST).
A new long-term arrangement with IMG ARENA has recently been agreed by the company to expand its relationship with live streaming rights for the betting industry.
Over the past few years, snooker has developed rapidly, particularly in Asia, where a new wave of young talent has taken the sport to new heights.
Link-ups with the gambling industry have repeatedly been shown to raise the profile of other sports, and the current agreement is likely to favor snooker.
We are pleased to expand our partnership with IMG ARENA," said WST Chairman Barry Hearn. "This is a great fit between two organizations with a common vision for our sport's future and a passion for creating new opportunities.
We have been working on different aspects of our sport for several years with IMG and we respect their experience and intellect. As an outstanding commodity, Snooker continues to grow and we have long-term plans for more international expansion.
Music Benefits from Live Streaming Technology
While the sport has made huge strides in using live streaming to its benefit, the music industry has yet to completely get on board.
To listen to music, most people use online streaming, but very few artists have figured out how to properly monetize live streaming services.
In recent years, touring has been the main means of making money for artists, but streamed concerts have the potential to shake up the industry.
In the music industry, Amaechi Uzoigwe, founder of hip-hop stars Run The Jewels, predicts that live streaming will burst.
"What we're seeing now is 1.0, what you're going to see next year, is that tremendous technology DNA innovation is happening," he told Music Ally.
There is no real income, but next year that will change. It gives choices to artists and managers and teams in the future.
Do I have to spend six weeks on the road to make some money, or do I have one night to do that? "