Acceleration on all fronts
The idea of DAKO promoting comprehensive solutions in the field of joinery is still developing. The company expands its product offering and develops the possibilities of adjusting it to customers' preferences. The HarmonyLine advertising campaign appears on nationwide television and the Internet. The promotion of HarmonyLine also reaches foreign markets - the compositions of the series are presented in the trade press, during foreign fairs, and as part of a series of conferences, including in Sweden, Germany, Italy, and France.
A significant move that builds the international strength of the DAKO brand is the continuation of sports activities: a partnership with the leading Bundesliga soccer club - Borussia Mönchengladbach, sponsorship of the most interesting matches in the French soccer league, and promotion of the brand during the qualifying round to the Olympic Games in Rio de Janeiro.
The natural consequence of the systematic increase in sales is the development of the transport fleet and the expansion of its production infrastructure, which started at the end of the year.