Cox Communications, the largest private telecom in the United States, invested $15 million in Northwest Arkansas to give its residential customers access to gigabit Internet speeds. In order to make the announcement to the community and media, the inVeritas public relations team assisted in planning a press conference and reception. We secured print and broadcast media coverage in both local and statewide mediums. In addition, our talented creative team and partners produced engaging visual assets, including invitations, posters, programs, and video.