Facebook lead ads are an exciting addition to the Facebook advertising suite since they focus entirely on lead generation. Essentially, lead ads allow you to add a contact form directly on your ads so you can request information without the user having to leave Facebook. If you're looking to get sign ups for your content, price estimates from customers, or any other type of business information, this post is for you! We've got five facts you need to know about your next Facebook lead ad campaign.
Facebook posts falling flat? Trust me, we're all getting hit hard with falling analytics. We've been writing a lot lately about engagement levels — especially on Facebook — and what that means for brands. While things are definitely dire, you're not doomed just yet. We've got six cheats for your Facebook posts.