Fast food in India grew at 12% in current value terms in 2016. This growth was driven by the increasingly fast-paced lives of Indian consumers, which led them to choose a quick fix for their meal requirements. This is especially the case given that the average age of Indian consumers is still below 30 years. Despite growing awareness of health and wellness among Indian consumers, consumption of fast food has not been affected.
Euromonitor Internationals Fast Food in India report offers a comprehensive guide to the size and shape of the market at a national level. It provides foodservice sales, the number of outlets and the number of transactions by sector, allowing you to identify the foodservice sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they eating habits, lifestyle changes, tourism spending or legislative issues. Forecasts to 2021 illustrate how the market is set to change.