Fenwick & West represented Bizo, Inc., one of the leaders in business audience marketing, in its recently announced acquisition by LinkedIn Corporation (NYSE:LNKD), the world's largest professional network on the internet with more than 300 million members worldwide. LinkedIn will pay approximately $175 million, subject to adjustment, in a combination of approximately 10 percent stock and approximately 90 percent cash. Subject to the completion of customary conditions, the acquisition is expected to close during the third quarter of 2014.
The acquisition will allow LinkedIn to integrate Bizo's B2B solutions with their existing content marketing products and enable them to become the most effective platform for B2B marketers to engage professionals.