The Turtle Wax® brand is marketed in 49 countries in the EMEA region and is the most recognised car care brand. Top of mind, unprompted awareness is more than double that of the next leading brand. Plus, more than 8 out of 10 consumers say they know theTurtle Wax® brand when they are presented with the Turtle Logo.
Built upon the foundations of solid consumer insight, we want the consumer to have a memorable experience when using Turtle Wax® products. Our product formulations have been developed specifically for the modern professional automotive market.
We have comprehensive solutions to cater to all requirements of the professional arena.
By offering total automotive care solutions to dealers and distributors the Turtle Wax Pro® range covers each of the four key sectors of the professional arena which make up the car care market. Our product formulations have been developed specifically for the modern professional automotive market.
Our concept is simple – leverage the market-leading Turtle Wax brand awareness and enhance the concept of a premium retail brand through product endorsements by professionals. This is what sets the Turtle Wax Professional® car care range apart from our competitors.
Building on our unbeatable brand recognition, new packaging design reinforces this premium product range and brings the turtle into a contemporary setting with modern, relevant imagery and vibrant colour coding.
Ceramic Hydro+ Coating consists of a ceramic base that utilises a very strong – (Me2)Si-N- backbone that has a very high bond energy.
Dirt, oil, soot, acids, water, pollen, bird fouling, rubber debris and strong pH car wash detergents.
Ceramic Hydro+ modifies the surface chemistry of the paint and plastic increasing inertness and hydrophobicity.
The Turtle Wax brand is marketed in 49 countries in the EMEA region and is the most recognised car care brand.
Built upon solid foundations our principals are to ensure the consumer has a memorable experience when using Turtle Wax PRO products. Our formulations have been developed specifically for the modern professional automotive market.
Our flexibility and understanding has led to significant growth allowing us to deliver effective, innovative solutions to local markets.
We have a range of automatic rollover, tunnel, jet wash and hand wash chemicals that are designed to reduce our impact to the environment.
Our comprehensive range of automotive cleaning solutions is the result of many years of research and development.
The Turtle Wax® Professional range offers distributors and end-users strong products backed up with stock holding, excellent customer care and product guarantees.
The development of this new concept in professional products is a result of Turtle Wax's unprecedented knowledge of the market, supported by the marketing insight of Ultimotive, experts in marketing, product development and distribution in the automotive industry.
We are committed to bringing car care professionals products which meet the needs of their business and their customers, and Turtle Wax Professional® represents a total solution backed by the brand they can trust.