NEUHAUSEN, Switzerland — September 18, 2018 — Tyco Retail Solutions today announced the ShopperTrak list of the most anticipated holiday shopping days of 2018 and the top 10 busiest days to bring in nearly half of a retailer's seasonal shopper traffic. Black Friday, November 23, earned the top spot again this year. Super Saturday, December 22 and Saturday, December 15 are expected to be the second and third busiest shopping days, respectively.
These key dates account for nearly 45 percent of all shopper traffic for the entire holiday season, and so it will be essential for brick-and-mortar retailers to align their staffing, inventory and merchandising efforts in relation to these dates.
Please see the infographic for more insights on the Top 10 Busiest Shopping Days.
To learn more about ShopperTrak solutions, please visit: www.shoppertrak.com.