Tesla Model X May 'Sweep Every Major Car Of The Year Award', Analysts Say
— Aug 6, 2014
The Tesla Model X will be a huge success for the California-based automaker and will outsell the Model S sedan by a wide margin, if predictions from Morgan Stanley analyst Adam Jonas are to be believed.
The Model S ruffled the feathers of major automakers when it arrived, providing a very usable 265-miles of range from its lithium-ion batteries. Its only downfall was the $70,000 asking price, which made it unattainable for the majority of consumers. The Model X will undercut the price of the Model S by a wide margin, which will be the main contributing factor behind its predicted success.
"We'd be disappointed if the Model X did not sweep every major Car of the Year award on offer by the automotive media," Jonas told the International Business Times.
Jonas added Tesla has learned lessons since launching the Model S and is in a better financial position now than it was before. It now also has more access to technical resources and is better established in the automotive industry.
"Additionally, many key suppliers who refused to work with Tesla at the time of the Model S will participate in commercializing the Tesla Model X," Jonas said. "It is in Tesla's interest to under-sell expectations of the Model X's capabilities while it is still in the early stages of the global roll-out of the Model S."
The Model X was originally supposed to debut as a 2014 model, but its introduction was pushed back by up to nine months after the Tesla team had to do some "creative problem solving," CEO Musk revealed in May. Jonas said the electrified crossover should pass sales of the Model S by 2016 following its introduction in the spring of 2015.
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