PUMA is back in A-town!
Belgian PUMA lovers rejoice! The famous sports brand just opened its brand-new flagship store at the Meir in Antwerp, and I already dropped by to have a sneak peek.
I absolutely love the design of this new store to begin with. All the items are presented in such a fun, easy and attractive way which makes it an even nicer shopping experience. Just the overall way of presentation is very clear. When it comes to choices, there's really something for everyone: sneakers, clothing, accessoires and sport supplies (I won't be needing these though ?).
Of course I was curious to see if the collabs with celebrities like Rihanna and The Weeknd would be available. And I wasn't disappointed, because they're all there! The new Fenty x Puma by Rihanna collection, which we got to see at New York Fashion week, is also available. So if you've been wanting these Fenty creepers, now is the time.
If you're not really familiar with PUMA's current collection, don't worry, I got you. I selected some of my favourite streetwear items. Some of them are new, but I also included some all-time classics. If you're in the Antwerp area, you can pay a visit to the store yourself at Meir 17!
Store pictures by Alexandre Van Battel.