Delta Assault Tee
Torch Craft Marine, a mini jet boat builder, organized an event in California in which mini jet boats would unite for a power-packed adventure. After the event, they were inspired to create a tee shirt as memorabilia for the crew that attended.
The word cloud you see mimics the shape of the Torch Craft Marine logo (also designed by us). We thought using that branded shape as the shell for the words would be a clever connection to their brand. The words were submitted by the attendees who said that these phrases were repeated throughout the five day event, and became a bit of a running joke to them. The colors chosen represent the colors of the four mini jet boats that were in attendance as they pursued splash and speed in Discovery Bay.
Sherwood Apothecary Label
Belle came to us to design a label for her new calming elixir. Foxes, ferns, vines, and Sherwood Forest were our inspiration. As an herbalist, Belle dabbles in the realm of botanical blends that provide alternatives to traditional medicines, all while preserving ancient knowledge about those remedies. We knew with this project that we needed to take an earthy, Zen approach to the design.
The color palette uses tones you would expect to find in a forest. The font we chose reflects an old-timey vibe to capture the essence of ancient wisdom. To stay true to the "magical healing forest" theme Belle wanted, we used various botanicals inspired by the ingredients in her elixir; the flower that wraps around the name is Blue Vervain, the main ingredient in her product. Throughout the design, we kept in mind that the design needed to be detailed enough but also scale down well because the bottle would be just 4 inches tall.
Blakesley Creek Farm Print Ad
Lois first asked us to create an Etsy site to sell her product. Over the last two years, she had been sourcing sheep wool samples from around the world, 140 to be exact. With them, she created her Sheep Breed Study Box which would provide felters and fiber artists with roving samples from 131 different kinds of sheep.
After creating her Etsy shop, Lois needed ads designed for print publications. We used her brand colors and pulled relevant information we already knew about her product to highlight what we thought would quickly grab someone's attention and tell them what they needed to know. We resized the ad as needed for various publications so she could maintain brand consistency in all of them.
Corvallis Community Acupuncture trifold
Leyna has worked with Lamplight for various projects, one of which was to create a new trifold brochure. The one she had was outdated and did not use her new brand color palette, also created by us.
Leyna wanted her brochure to be in a place where she could edit it. She wanted flexibility to change messaging or update services as her business evolved. For this reason, we designed it in Canva, an easy-to-use web-based graphic design software. We created the messaging, adapted from the website copy we wrote for her. We also created a stackable version of her existing logo, as the horizontal one she had forced the logo on the front cover to be too small. Then, we provided Leyna the link to her new trifold so she can edit it by herself in the future.
Hughes Excavation Trifold and Postcard
Curtis at Hughes Excavation came to us to create new branded materials after renaming the business, formally E.D. Hughes Excavating. Along with their new website, they needed several printed materials redesigned.
The trifold brochure we designed and created content for, was to be used as a leave-behind in the offices of their partners and supporters. The content we used were snippets from what was created when writing content for their website. We love when a project has a copywriting component so we can reuse and adapt content in various places.
Among the other materials we designed were postcards for a mass mailing campaign. That campaign was to announce the name change and new management, and to give a special offer to book a service as a way to re-engage the community. We coordinated the printing and mailing of the postcards, picking specific routes in specific zip codes that Curtis wanted to target.
Community Services Consortium trifolds
As a long-time client, we've helped CSC streamline their brand image and marketing materials over the last two years. Part of this work has included redesigning their program brochures so that they all share consistent branded elements and follow their brand guidelines, also outlined during our work together.
Before working with Lamplight, different programs within CSC were making their own marketing materials which led to almost no consistency in their branding. Because program requirements and funding change on a regular basis, they asked that the trifolds we created allowed their staff to edit and update them in the future. For this reason, we created them in Canva, a user-friendly web-based graphic design software. For each program, we created their program-specific logo, using the approved CSC agency logo accompanied by their program name. We used the same layout for all brochures so they all looked similar when displayed together, and we ensured each incorporated their approved colors.
Helen Higgins Signage + Logo
Helen came to us as she began her campaign for Benton County Commissioner. ⁠She needed all her campaign materials: logo, yard signs, banners, postcards, and branded remit envelopes. She even needed new photos to update her headshots for the voters' pamphlet.⁠
What was challenging about this project was deciding on Helen's campaign color palette. We wanted to make sure we chose accordingly to represent her party and personality, and also use colors that were highly visible for distant viewing.⁠ Helen wanted her colors to be bright and enthusiastic, but also wanted them to be strong and bold. We decided on a rich gold and bright blue, after a dozen or so potential combinations.⁠ Then, we developed her logo and went to work designing all her requested materials.
RETA Conference Program
The Refrigerating Engineers and Technicians Association (RETA), came to us to design promotional materials for their annual conference. They would need us to design and layout a 50 page program that included a schedule of workshops and events, floor plans and exhibit booth information, awards, sponsor ads, and more.
The theme of the event was Roaring Twenties so we wanted the design of the program to reflect an Art Deco style to pay homage to that era. All the colors used in the program were also popular in the 1920s to stay true to the theme. We created a custom background to be used throughout the program. That custom motif incorporated the gear in the official RETA logo, tying in their brand to this special event.
Go Giddy Pops T-shirts
Eve started her business after making low sugar, fruit-based popsicles for her son. Gaining popularity with parents and kids alike, she began to sell them at farmers markets and retail locations. She came to us to revamp her logo, wanting to update her company t-shirts.
It was important to Eve that the image of the popsicle, branded in her purple, showed the connection of fruit to her product. The design she chose showed a mosaic of fruits inside the popsicle telling the story of her product in one mouth-watering glance!
Brent Boatman Book
Brent came to us as a first-time author with raw chapters of this book written. He needed guidance with organizing them, editing them, and getting the book published on Amazon. As a UFOlogist, he can telecommunicate with UFOs and was ready to share his extraordinary experiences in his memoir.
We took his pages and copyedited them, first for story edits then for grammar. After many rounds of revisions, we finally landed on the 47 chapters that would become his book, then helped design his book cover. Finally, we prepared his book for both an eBook and print edition and published it on Amazon.
Copyeditor
Wisewood Energy
When Wisewood Energy brought us this project, they had a vision: they needed a sales document to send prospective clients. The flyer needed to explain what they do and how their microgrids could benefit communities. It also needed to have clickable links so their website, social media, and email was accessible to start a conversation with an interested buyer.
With their business based on science and technology, we knew we needed to simplify the language and process so that those unfamiliar with the industry could understand. This included us learning about their complex wood-based energy systems so we could identify the information we would highlight to tell their story. This process challenged us with sifting through a lot of information to pull out just the right amount to help people visually understand the process and its benefits.
Visit Corvallis
This project was as much about creativity as it was about problem-solving. Visit Corvallis came to us with a goal: they needed to help the Corvallis community understand the differences between their organization and partner organizations in town. They knew there was confusion about what each entity did and what their unique role was in supporting the community.
Because we needed to visually show the differences and similarities between the organizations, we chose to use a Venn diagram. This concept would help demonstrate the overlaps and call out their unique role at the same time. This project took coordination between us and all of the organizations involved to ensure everyone agreed on the message and content, and were happy with our vision behind the design.
Community Services Consortium had a goal: to create a trifold brochure that showcased the main programs under the agency umbrella so the community could see how deep their reach goes. They had found their programs were often disconnected from one another in the community's eyes, and sometimes weren't even recognized as a CSC-supported program.
To achieve this goal, we needed to sift through a lot of information to pull out just enough to summarize each program, while also capturing the agency's essence with a few factoids in between. The imagery was important to represent all programs, and took a few rounds of feedback to land on just the right ones to ensure the vibe was inclusive agency-wide.
Moore Family Foods Label
This startup came to us needing to develop a food label for their seed butter. They were pitching to local grocery stores to get their product on shelves and needed a polished appearance for their packaging.
We designed the label to incorporate their logo, chose a color palette to convey it's organic ingredients, and added the nutrition facts to include all FDA required elements. The container they were going to use was circular and tapered, so it was larger at the top than the bottom. This meant we needed to make the label a special U-shape rather than rectangular. This would allow the label to wrap the width of the container without leaving creases caused by wrapping something with a straight-edge around a circular object.