recency frequencies and monetary value in r how to do rfm & rfm modeling what is customer lifetime value? what is the rfm in r can anyone tell me how to do recency, frequency & monetary value (rfm) modeling in r rfm vs lifetime value modeling how do i do recency rfm in r what is refm customer lifetime value which of the following can be used as an example of the customer value model? what model does rfm rely on what is rfm customer what model would r do for customer life cycle what is the purpose of rfm? how to do rfm in r what does customers rfm mean who is rfm what is the difference between rfm and customer lifetime value? what is customer lifetime value modeling what is rfm customer lifetime value what is the difference between rfm and life cycle model?