The following description of the South End Historic District is excerpted from the
San Francisco Planning Code: Article 10, Appendix I.
For decades after the 1849 Gold Rush, San Francisco was the principal seaport and connection with the outside world for
California and the West Coast. San Francisco's expansion and transformation into one of the most important cities in North America is attributable
to the eminence of its port which, because of its sheltered location and deep water, became one of the best-suited on the Pacific Ocean.
The development of warehouses over a 120-year period along the southern waterfront provides a benchmark from which to view architectural and
technological responses to the rapid changes of growing industrial nation state and city. The interdependence of architecture and history can be
seen from a look at the evolution of warehouse forms along the southern waterfront. Unlike most other areas of the San Francisco waterfront, the
South End District contains an extraordinary concentration of buildings from almost every period of San Francisco's maritime history. Several
street fronts– such as Second, Third and Townsend– are characterized by solid walls of brick and reinforced concrete warehouses. With this harmony
of scale and materials, the South End Historic District is clearly a visually recognizable place.
One-story warehouses were common in the nineteenth century but rare in the early twentieth due to the increasing cost of land. Two of the oldest
warehouses in the historic district are one story in height: Hooper's Warehouse (1874) and the California Warehouse (1882). Their horizontal
orientation is accentuated through the use of strong cornice lines with decorative brick patterns.
Multi-story buildings have been more common along the southern waterfront since the turn of the century. After 1906, almost all new warehouses
were constructed to be at least three stories in height, and several warehouses on Second and Townsend Streets reached six stories. The invention
of the forklift in the 1930s eliminated advantages which multi-story buildings enjoyed over single-story structures. Since 1945, almost all warehouses
constructed in the United States have been one story in height. Many multi-story warehouses and industrial buildings have been converted to other uses
or are vacant because they have become obsolete for most warehouse or industrial functions.
South End's period of historical significance, 1867 to 1935, comprises the era during which the waterfront became a vital part of the City's and
nation's maritime commerce. The buildings of the South End Historic District represent a rich and varied cross-section of the prominent local architects
and builders of the period. Four buildings remain from the nineteenth century; another four were constructed in the six-year interval preceding the 1906
earthquake. The majority of the buildings were erected between 1906 and 1929, a period during which trade along the waterfront increased dramatically.
Several events shaped this part of San Francisco. The building of Long Bridge in 1865 on the line of Fourth Street south to Point San Quentin or the
Potrero district, opened up opportunities for new industrial development in the southern part of the city. The Second Street cut of 1869, through fashionable
Rincon Hill, allowed access from downtown to the southern waterfront. The completion of the transcontinental railroad in 1869 (and the eventual extension of
railway lines into the area) was the single most important event to impact the district. The fire of 1906 and the opening of the Panama Canal in 1914 were
further impetuses to warehouse construction in this area, as were the seawall and the Belt Line Railway.
Prominent figures in San Francisco history have been associated with the district. William Ralston, founder of the Bank of California, builder of the
Palace Hotel, and financier of San Francisco and the West, owned property in the district and was a major force in politically engineering the Second
Street cut in 1869. William Sharon, a U.S. Senator from Nevada (1875–1881), acquired much of Ralston's estate and also co-owned and built the California
Warehouse on the corner of Second and Townsend for Haslett and Bailey in 1882.
William P. Aspinwall founded the internationally important Oriental Warehouse (Pacific Mail Steamship Company) in this district during the Gold Rush.
John Hooper built Hooper's South End Grain Warehouse at Japan and Townsend Streets in 1874 for California's lucrative grain trade. Hooper was a member of
a family known particularly for its lumber trade, with large land holdings just south of the South End Historic District.
The leading warehouse firms in San Francisco were those of the Haslett and Lamb families. Samuel Haslett, a native of Ireland, came to San Francisco in
the 1870s and became a partner with J.W. Cox at the Humboldt Warehouse on Rincon Point. Haslett's sons continued the business after his death, and Samuel
Haslett IV is now president of the firm. Once nationally known in warehousing, the Hasletts built or are associated with seven warehouses in the district.
George Lamb founded the South End Warehouse Company in 1905, and later co-founded the drayage and hauling firm of King and Company. South End operated six
warehouses in the area at various times.
Charles Lee Tilden (1857–1950) built 111–113 Townsend, a Haslett warehouse, and the Overland warehouse at Third and Townsend Streets. Tilden, a highly
successful business entrepreneur, also founded the East Bay Regional Park system in 1934. Charles Norton Felton (1828–1914), Senator, Congressman, and
early developer of oil in California, is associated with warehouses at 275 Brannan Street and 601 Second Street.