Solid Toothpaste Ingredients
Scientifically backed ingredients that improve your oral health
Sodium monofluorophosphate (fluoride). We use fluoride in our toothpaste and toothpaste tablets because topical fluoride is the gold standard for strengthening teeth and preventing tooth decay. Fluoride is naturally present in minerals like fluorite, and also naturally occurs in water on earth. Brushing twice a day with fluoride toothpaste makes teeth significantly harder and more resistant to plaque acids. Our toothpaste, toothpaste tablets and toothpaste powders contain 1000ppm (parts per million) fluoride, which is the recommended strength for Kiwi adults and children, based on many years of research.
Xylitol tastes like sugar, but doesn’t cause tooth decay like sugar does. It’s made from corn cobs. It has the ability to prevent oral bacteria from attaching to surfaces such as the teeth and tongue. It promotes the remineralisation of teeth by increasing saliva production, and when used regularly, reduces the amount of plaque that forms on the teeth (that fuzzy feeling).
Calcium carbonate is a naturally occurring mineral. It is used as a gentle abrasive to polish the teeth and remove plaque. Calcium carbonate has a rating of 3 on the MOHS scale of mineral hardness (dental enamel is 5). We use our own blend of fine particle size calcium carbonate to clean effectively without causing dental abrasion.
Ingredients you won’t find in Solid toothpaste and oral care
✖ Palm oil
✖ Animal products
✖ SLS (sodium lauryl sulfate)
Other beneficial ingredients:
Flavour oils. These give our toothpastes taste, so we can enjoy brushing. These include natural peppermint oil, spearmint oil, cinnamon oil, orange oil and clove oil.
Coconut oil is used as a softening agent and flavour enhancer for our toothpaste tablets and toothpaste. It may also have a mild antibacterial activity. Our coconut oil is sustainably harvested from the Pacific Islands. It is used at a very low concentration, so there is no danger of our toothpaste contributing to fatbergs in drains.
Glycerin is a safe and widely used humectant/moisturiser. Our glycerin is vegetable based and palm-free.
Acacia gum is a plant based gum that helps to hold our toothpaste tablets together. Acacia gum can also enhance the remineralisation of teeth.
Menthol. Our menthol is naturally derived from mint, and is responsible for that fresh, cool feeling we get after brushing.
Monk fruit is a sweet tasting fruit that contains powerful antioxidants called mogrosides. Monk fruit can inhibit the growth of oral bacteria that cause tooth decay and periodontal disease.
Hydrogen peroxide is an oxygen releasing agent. This makes it a very effective tooth whitener, as well as a safe antibacterial. Once activated, it breaks down into harmless water and oxygen.
Polysorbate 20 is a safe and widely used solubiliser. It helps disperse oils into water.
Potassium nitrate is used in our sensitive toothpaste. Potassium salts can block pain messages from teeth from reaching the brain, effectively reducing sensitivity.
Water. We steam distill tap water to reduce our plastic use behind the scenes.
Sodium bicarbonate (baking soda) neutralises odours. It creates an alkaline oral environment which help prevents tooth decay. There is a pervasive myth that baking soda is abrasive to teeth, but there is no scientific evidence showing this is true.
Sodium citrate is the sodium salt of citric acid and occurs naturally in citrus fruits. We use sodium citrate as a stabiliser and pH adjuster.
Sodium lauroyl sarcosinate is an extremely mild biodegradable cleansing and foaming agent. Most toothpastes contain the similar sounding sodium lauryl sulfate (SLS). We avoid SLS as it can cause mouth ulcers in those who are prone to them.
Xanthan gum is a plant based gum that helps give our toothpaste the correct consistency.