From accounts of psychiatry and psychotherapy to the latest behavioural economics, humanity's exploration of human mind and behaviour has always proven a fascinating subject to read. Many of these books have been huge international bestsellers.
This Very Short Introduction tracks child development from birth to early adolescence. Exploring the process of attachment and psychological relationships, as well as methods of active learning, including language and reasoning, Usha Goshwami explains how children develop as they do and how we can understand developmental differences.
Before you can influence decisions, you need to understand what drives them. In The Choice Factory, Richard Shotton sets out to help you learn. From priming to the pratfall effect, charm pricing to the curse of knowledge, the science of behavioural economics has never been easier to apply to marketing.
Reveals the astonishing new science of why we choke under pressure. The author explains what happens in the body and mind when everything clicks and the perfect golf swing, tricky mathematical problem, or high-pressure business pitch suddenly become easy. She examines how attention and working memory guide human performance.
Considers the incompatibility of civilisation and individual happiness, and the tensions between the claims of society and the individual. This work focuses on what the author perceives to be one of society's greatest dangers; 'civilised' sexual morality.
Presenting the non-directive and related points of view in counselling and therapy, this book defines the progress recently made in the development of the techniques and basic philosophy of counselling.
How to become an NLP practitioner?or supercharge your coaching skills with NLP One of the most popular methods for helping people achieve their life aspirations?Neuro-Linguistic Programmming, or NLP, holds the key to remaking one's future.