Today an estimated 60% of plastic marine debris derives from urban centers , as polluted waterways carry plastic pollution to the ocean. While cities will rapidly increase their population densities to account for two-thirds of the global population by 2050 , they must also continue to adopt smart solutions that reduce the collective impact of their prospering communities. On plastic, this means preventing, minimizing and managing plastic, both as a resource, and as a threat to your city's health and sustainable future.
Cities and Tourist Destinations can join the Plastic Smart Cities initiative by making the following commitments, which are detailed in our Smart Guides:
Plastic Smart Cities is an initiative by WWF - World Wide Fund For Nature.