- Grassfed Products
- Pastured Products
- Products by Farm
Good, Clean and Fair: The Slow Food Manifesto for Quality
The food production and consumption systems most common today are harmful to the earth, to its ecosystems and to the peoples that inhabit it.
Taste, biodiversity, the health of humans and animals, well-being and nature are coming under continuous attack. This jeopardizes the very urge to eat and produce food as gastronomes and exercise the right to pleasure without harming the existence of others or the environmental equilibria of the planet we live on.
If, as the farmer poet Wendell Berry says, ‘eating is an agricultural act’, it follows that producing food must be considered a ‘gastronomic act’.
The consumer orients the market and production with his or her choices and, growing aware of these processes, he or she assumes a new role. Consumption becomes part of the productive act and the consumer thus becomes a co-producer.
The producer plays a key role in this process, working to achieve quality, making his or her experience available and welcoming the knowledge and know how of others.
The effort must be a common one and must be made in the same aware, shared and interdisciplinary spirit as the science of gastronomy.
Each of us is called upon to practice and disseminate a new, more precise and, at the same time, broader concept of food quality based on three basic, interconnected prerequisites. Quality food must be:
Good, Clean and Fair quality is a pledge for a better future.
Good, Clean and Fair quality is an act of civilization and a tool to improve the food system as it is today. Everyone can contribute to Good, Clean and Fair quality through their choices and individual behavior.