'AR' = Augmented Reality
AR from the beginning
The term Augmented Reality was coined in 1990. From this point the inventive technology has come far - with increased accuracy and the growing occurance of current devices such as tablets, smartphones and smart glasses during the last years, Augmented Reality became an interesting option for companies for a whole range of different areas.
Until now, AR has been used in numerous areas such as art, commerce, education, gaming, medicine, military, navigation, tourism and many more. The application areas seem endless and experts debate about AR being the next mass medium.
So far, the evolution of AR for sure is comparable of the early time of the internet. The world wide web boomed after content creation got so easy that not only experts but everyone could create e.g. websites. Some experts are sure that as soon as AR content creation hits that level of usability it will take off like the internet did a few years ago. bitstars is focusing on this exact problem: with the ARMRO editor now everyone will be able to create and use Augmented Reality contents.