Goal-setting theory of motivation is one of the types of process theories
Goal-setting theory of motivation is one of the types of process theories. It refers to the effects of setting goals on subsequent performance. This theory stands that specific and difficult or challenging goals along with appropriate feedback lead to higher and better task performance.
Goal setting theory has four motivational mechanisms that can affect individual performance which is goals direct attention, goals regulate effort, goals increase persistence, and goals foster the development and application of task strategies and action plans.
There are some advantages and disadvantages to this theory. One of the advantages is a technique used to raise incentives for employees to complete work quickly and effectively. Also, it leads to better performance by increasing motivation and efforts, but also through increasing and improving the feedback quality.