Ethernet standards require electrical isolation between the networked device (computer, phone, etc.) and the network cable up to 1500 V AC or 2250 V DC for 60 seconds. USB has no such requirement as it was designed for peripherals closely associated with a host computer, and in fact it connects the peripheral and host grounds. This gives Ethernet a significant safety advantage over USB with peripherals such as cable and DSL modems connected to external wiring that can assume hazardous voltages under certain fault conditions.
USB  was designed for peripherals to be what?
closely associated with a host computer