Homeless man on Oxford Street walk in a sleeping bag by a large scale January sale signs in red and white for major high street clothing retail shops on 7th January 2019 in London, United Kingdom. Its time for the Winter sales, and most shops are advertising big reductions in prices. Bargains are available and the shopping streets are busy. Oxford Street is a major road in the West End of London. It is Europe's busiest shopping street, with around half a million daily visitors, and has approximately 300 shops. (photo by Mike Kemp/In Pictures via Getty Images)