  Building up on previous work we propose a Dark Matter (DM) model with gauged
matter parity and dynamical gauge coupling unification, driven by the same
physics responsible for scotogenic neutrino mass generation. Our construction
is based on the extended gauge group \3311, whose spontaneous breaking leaves a
residual conserved matter parity, $M_{P}$, stabilizing the DM particle
candidates of the model. A key role is played by the Majorana ${\rm
SU(3)_{L}}$-octet leptons, in allowing successful gauge coupling unification
and one-loop scotogenic neutrino mass generation. Theoretical consistency
allows for a \emph{plethora} of new particles at the $\lsim \mathcal{O}$(10)
TeV scale, hence accessible to future collider and low-energy experiments.
