  We introduce a new model that mimics the strong and sudden effects induced by
conformity in tightly interacting human societies. Such effects range from mere
crowd phenomena to dramatic political turmoil. The model is a modified version
of the Ising Hamiltonian. We have studied the properties of this Hamiltonian
using both a Metropolis simulation and analytical derivations. Our study shows
that increasing the value of the conformity parameter, results in a first order
phase transition. As a result a majority of people begin honestly to support
the idea that may contradict the moral principles of a normal human beings
though each individual would support the moral principle without tight
interaction with the society. Thus, above some critical level of conformity our
society occurs to be instable with respect to ideas that might be doubtful. Our
model includes, in a simplified way, human diversity with respect to loyalty to
the moral principles.
