  I survey motivations for education and outreach initiatives in the American
context and explore the value of communicating physics for physicists and for
the wider society. I describe the roles of large institutions, professional
organizations, and funding agencies and cite some individual actions, local
activities, and coordinated national programs. I note the emergence of
transnational enterprises--not only to carry out research, but to communicate
physics. A brief appendix collects some useful internet resources.
