  The order parameters of the magnetic, charge and structural orders at
half-doped manganites are identified. A corresponding Landau theory of the
phase transitions is formulated. Many structural and thermodynamical behaviors
are accounted for and clarified within the framework. In particular, the theory
provides a unified picture for the scenario of the phase transitions and their
nature with respect to the variation of the tolerance factor of the manganites.
It also accounts for the origin of the incommensurate nature of the orbital
order and its subsequently accompanying antiferromagnetic order.
