  We present a Landau-Ginzburg theory for a fractional quantized Hall nematic
state and the transition to it from an isotropic fractional quantum Hall state.
This justifies Lifshitz-Chern-Simons theory -- which is shown to be its dual --
on a more microscopic basis and enables us to compute a ground state wave
function in the symmetry-broken phase. In such a state of matter, the Hall
resistance remains quantized while the longitudinal DC resistivity due to
thermally-excited quasiparticles is anisotropic. We interpret recent
experiments at Landau level filling factor \nu =7/3 in terms of our theory.
