  We introduce a new method for proving the convergence and the rate of
convergence of discrete Bass models on various networks to their respective
compartmental Bass models, as the population size $M$ becomes infinite. In this
method, the full set of master equations is reduced to a smaller system of
equations, which is closed and exact. The reduced finite system is embedded
into an infinite system, and the convergence of that system to the infinite
limit system is proved using standard ODE estimates. Finally, an ansatz
provides an exact closure of the infinite limit system, which reduces that
system to the compartmental model.
  Using this method, we show that when the network is complete and homogeneous,
the discrete Bass model converges to the original 1969 compartmental Bass
model, at the rate of $1/M$. When the network is circular, however, the
compartmental limit is different, and the rate of convergence is exponential in
$M$. In the case of a heterogeneous network that consists of $K$ homogeneous
groups, the limit is given by a heterogeneous compartmental Bass model, and the
rate of convergence is $1/M$. Using this compartmental model, we show that when
the heterogeneity in the external and internal influence parameters among the
$K$ groups is positively monotonically related, heterogeneity slows down the
diffusion.
