  This paper presents findings from a study of e-commerce adoption by Small and
Medium Enterprises (SMEs) in Saudi Arabia. Only tiny number of Saudi commercial
organizations, mostly medium and large companies from the manufacturing sector,
in involved in e-commerce implementation. The latest report released in 2010 by
The Communications and Information Technology Commission (CITC) in Saudi Arabia
shows that only 8% of businesses sell online. Accordingly new research has been
conducted to explore to what extent electronic mall (e-mall) would enable SMEs
in Saudi Arabia to adopt and use online channels for their sales. A
quantitative analysis of responses obtained from a survey of 108 SMEs in Saudi
Arabia was conducted. The main results of the current analysis demonstrate the
significant of organizational factors, and technology and environmental
factors. Interestingly, traditional & cultural factors have no significance in
this regard.
