  The current article explores interesting, significant and recently identified
nuances in the relationship "culture-strategy". The shared views of leading
scholars at the University of National and World Economy in relation with the
essence, direction, structure, role and hierarchy of "culture-strategy"
relation are defined as a starting point of the analysis. The research emphasis
is directed on recent developments in interpreting the observed realizations of
the aforementioned link among the community of international scholars and
consultants, publishing in selected electronic scientific databases. In this
way a contemporary notion of the nature of "culture-strategy" relationship for
the entities from the world of business is outlined.
