  High transmission rate and secure communication have been identified as the
key targets that need to be effectively addressed by fifth generation (5G)
wireless systems. In this context, the concept of physical-layer security
becomes attractive, as it can establish perfect security using only the
characteristics of wireless medium. Nonetheless, to further increase the
spectral efficiency, an emerging concept, termed physical-layer service
integration (PHY-SI), has been recognized as an effective means. Its basic idea
is to combine multiple coexisting services, i.e., multicast/broadcast service
and confidential service, into one integral service for one-time transmission
at the transmitter side. This article first provides a tutorial on typical
PHY-SI models. Furthermore, we propose some state-of-the-art solutions to
improve the overall performance of PHY-SI in certain important communication
scenarios. In particular, we highlight the extension of several concepts
borrowed from conventional single-service communications, such as artificial
noise (AN), eigenmode transmission etc., to the scenario of PHY-SI. These
techniques are shown to be effective in the design of reliable and robust
PHY-SI schemes. Finally, several potential research directions are identified
for future work.
