  Studying design creativity and innovation from practical perspectives for
companies requires both a good understanding of the company ecosystem and its
inner processes contributing to delivered innovations and a rigorous design
research methodology to provide effective design models, methods, platforms
that are truly effective in the context of company. Working in an Industrial
Engineering laboratory, we advocate a more systemic vision of design creativity
and innovation in company ecosystems. We present in this paper an attempt to
develop and make professional an innovation engineering. Our research works are
illustrated along the different research topics of an innovation process. We
start by a recent survey on innovation practice and organizational models led
in 28 large companies. The lessons learned about this survey reinforce our
belief that there is a need for a new method in agile management of radical
innovation projects in company contexts. We currently develop, test and apply
such a methodology named: Radical Innovation Design(RID). Its effectiveness has
been evaluated through a large scale evaluation of the project outcomes for the
company. Two extensions of RID have been proposed and deployed in company
contexts: a selection procedure for innovation clusters and a value-driven
process for airplane development projects.
