  This article discusses the risks and complexities associated with the
exponential rise in data and the misuse of data by large corporations. The
article presents instances of data breaches and data harvesting practices that
violate user privacy. It also explores the concept of "Weapons Of Math
Destruction" (WMDs), which refers to big data models that perpetuate inequality
and discrimination. The article highlights the need for companies to take
responsibility for safeguarding user information and the ethical use of data
models, AI, and ML. The article also emphasises the significance of data
privacy for individuals in their daily lives and the need for a more conscious
and responsible approach towards data management.
