  This paper introduces a model of self-organization between communication and
topology in social networks, with a feedback between different communication
habits and the topology. To study this feedback, we let agents communicate to
build a perception of a network and use this information to create strategic
links. We observe a narrow distribution of links when the communication is low
and a system with a broad distribution of links when the communication is high.
We also analyze the outcome of chatting, cheating, and lying, as strategies to
get better access to information in the network. Chatting, although only
adopted by a few agents, gives a global gain in the system. Contrary, a global
loss is inevitable in a system with too many liars
