  Most people do not know how much energy they are spending for different
purposes and also they are unaware of potential electrical consumption
reduction level they could make by changing their consumption behaviors or
investing in new efficient technology products. Providing electrical
consumption information to household and make the consumption information
tangible is very effective strategy in reducing electrical consumption in
households. In Home Displays provide consumers real time information on
electrical consumption level and related expenditure, with that strategy
turning an intangible electric bill into transparent and controllable is
possible. We interviewed the participants before the start to our study in
order to have knowledge of their income, environmental attitudes and the
knowledge level of their electrical consumption conserving activities.
Monitoring over 3 to 5 months maximal of five households electrical consumption
and comparing that consumption level with the previous year had been realized.
Households received advanced real time appliance level feedback. Behavioral
change associated electrical consumption reduction levels were identified. It
is also realized that setting goals via an electrical energy consumption
display have high potential on reducing the total electricity consumption in
households. We found 0, 0, 13.21, 3.42, 1.59 % electricity savings on house 1,
house 2, house 3, house 4 and house 5 correspondingly. It is suggested that
further attention need to be given on potential reduction effect of applying
different type of monitor designs and implication of special designed
stimulants that can be used all over the house that can alert households with
their current consumption level. Also, it is suggested to concentrate on time
periods in order to analyze and try to reveal specific time periods for
specific consumption behaviors.
