  Deep J, H, and K images are used to probe the evolved stellar contents in the
central regions of the Sculptor group galaxies NGC55, NGC300, and NGC7793. The
brightest stars are massive red supergiants (RSGs) with K ~ 15 - 15.5. The peak
RSG brightness is constant to within ~0.5 mag in K, suggesting that NGC55,
NGC300, and NGC7793 are at comparable distances. Comparisons with bright RSGs
in the Magellanic Clouds indicate that the difference in distance modulus with
respect to the LMC is = 7.5. A rich population of asymptotic giant branch (AGB)
stars, which isochrones indicate have ages between 0.1 and 10 Gyr, dominates
the (K, J-K) color-magnitude diagram (CMD) of each galaxy. The detection of
significant numbers of AGB stars with ages near 10 Gyr indicates that the disks
of these galaxies contain an underlying old population. The CMDs and luminosity
functions reveal significant galaxy-to-galaxy variations in stellar content.
Star-forming activity in the central arcmin of NGC300 has been suppressed for
the past Gyr with respect to disk fields at larger radii. Nevertheless,
comparisons between fields within each galaxy indicate that star-forming
activity during intermediate epochs was coherent on spatial scales of a kpc or
more. A large cluster of stars, which isochrones suggest has an age near 100
Myr, is seen in one of the NGC55 fields. The luminosity function of the
brightest stars in this cluster is flat, as expected if a linear
luminosity-core mass relation is present.
