  Traceability is a key enabler of various activities in automotive software
and systems engineering and required by several standards. However, most
existing traceability management approaches do not consider that traceability
is situated in constantly changing development contexts involving multiple
stakeholders. Together with an automotive supplier, we analyzed how technology,
business, and organizational factors raise the need for flexible traceability.
We present how traceability can be evolved in the development lifecycle, from
early elicitation of traceability needs to the implementation of mature
traceability strategies. Moreover, we shed light on how traceability can be
managed flexibly within an agile team and more formally when crossing team
borders and organizational borders. Based on these insights, we present
requirements for flexible tool solutions, supporting varying levels of data
quality, change propagation, versioning, and organizational traceability.
