  The traditional humanism of the twentieth century, inspired by the culture of
the book, systematically distanced itself from the new society of digital
information; the Internet and tools of information processing revolutionized
the world, society during this period developed certain adaptive
characteristics based on coexistence (Human - Machine), this transformation
sets based on the impact of three technology segments: devices, applications
and infrastructure of social communication, which are involved in various
physical, behavioural and cognitive changes of the human being; and the
emergence of new models of influence and social control through the new
ubiquitous communication; however in this new process of conviviality new
models like the "collaborative thinking" and "InfoSharing" develop; managing
social information under three Human ontological dimensions (h) - Information
(i) - Machine (m), which is the basis of a new physical-cyber ecosystem, where
they coexist and develop new social units called "virtual communities ". This
new communication infrastructure and social management of information given
discovered areas of vulnerability "social perspective of risk", impacting all
social units through massive impact vector (i); The virtual environment "H + i
+ M"; and its components, as well as the life cycle management of social
information allows us to understand the path of integration "Techno - Social"
and setting a new contribution to cybernetics, within the convergence of
technology with society and the new challenges of coexistence, aimed at a new
holistic and not pragmatic vision, as the human component (h) in the virtual
environment is the precursor of the future and needs to be studied not as an
application, but as the hub of a new society.
