  A way to measure the lower growth rate of $\varphi:\Omega\times [0,\infty)
\to [0,\infty)$ is to require $t \mapsto \varphi(x,t)t^{-r}$ to be increasing
in $(0,\infty)$. If this condition holds with $r=1$, then \[ \inf_{u\in f+W^{1,
\varphi}_0(\Omega)}\int_\Omega \varphi(x, |\nabla u|) \, dx \] with boundary
values $f\in W^{1,\varphi}(\Omega)$ does not necessary have a minimizer.
However, if $\varphi$ is replaced by $\varphi^p$, then the growth condition
holds with $r=p > 1$ and thus (under some additional conditions) the
corresponding energy integral has a minimizer. We show that a sequence $(u_p)$
of such minimizers convergences when $p \to 1^+$ in a suitable
$\mathrm{BV}$-type space involving generalized Orlicz growth and obtain the
$\Gamma$-convergence of functionals with fixed boundary values and of
functionals with fidelity terms. %We complement our results by showing that
some previous papers by some of the authors are included in our analysis.
