  Pricing actuaries typically operate within the framework of generalized
linear models (GLMs). With the upswing of data analytics, our study puts focus
on machine learning methods to develop full tariff plans built from both the
frequency and severity of claims. We adapt the loss functions used in the
algorithms such that the specific characteristics of insurance data are
carefully incorporated: highly unbalanced count data with excess zeros and
varying exposure on the frequency side combined with scarce, but potentially
long-tailed data on the severity side. A key requirement is the need for
transparent and interpretable pricing models which are easily explainable to
all stakeholders. We therefore focus on machine learning with decision trees:
starting from simple regression trees, we work towards more advanced ensembles
such as random forests and boosted trees. We show how to choose the optimal
tuning parameters for these models in an elaborate cross-validation scheme, we
present visualization tools to obtain insights from the resulting models and
the economic value of these new modeling approaches is evaluated. Boosted trees
outperform the classical GLMs, allowing the insurer to form profitable
portfolios and to guard against potential adverse risk selection.
