  In the era of content creation revolution propelled by advancements in
generative models, the field of web design remains unexplored despite its
critical role in modern digital communication. The web design process is
complex and often time-consuming, especially for those with limited expertise.
In this paper, we introduce Web Rendering Parameters Generation (WebRPG), a new
task that aims at automating the generation for visual presentation of web
pages based on their HTML code. WebRPG would contribute to a faster web
development workflow. Since there is no existing benchmark available, we
develop a new dataset for WebRPG through an automated pipeline. Moreover, we
present baseline models, utilizing VAE to manage numerous elements and
rendering parameters, along with custom HTML embedding for capturing essential
semantic and hierarchical information from HTML. Extensive experiments,
including customized quantitative evaluations for this specific task, are
conducted to evaluate the quality of the generated results.
