  Computing accurate low rank approximations of large matrices is a fundamental
data mining task. In many applications however the matrix contains sensitive
information about individuals. In such case we would like to release a low rank
approximation that satisfies a strong privacy guarantee such as differential
privacy. Unfortunately, to date the best known algorithm for this task that
satisfies differential privacy is based on naive input perturbation or
randomized response: Each entry of the matrix is perturbed independently by a
sufficiently large random noise variable, a low rank approximation is then
computed on the resulting matrix.
  We give (the first) significant improvements in accuracy over randomized
response under the natural and necessary assumption that the matrix has low
coherence. Our algorithm is also very efficient and finds a constant rank
approximation of an m x n matrix in time O(mn). Note that even generating the
noise matrix required for randomized response already requires time O(mn).
