  An increasing number of today's social interactions occurs using online
social media as communication channels. Some online social networks have become
extremely popular in the last decade. They differ among themselves in the
character of the service they provide to online users. For instance, Facebook
can be seen mainly as a platform for keeping in touch with close friends and
relatives, Twitter is used to propagate and receive news, LinkedIn facilitates
the maintenance of professional contacts, Flickr gathers amateurs and
professionals of photography, etc. Albeit different, all these online platforms
share an ingredient that pervades all their applications. There exists an
underlying social network that allows their users to keep in touch with each
other and helps to engage them in common activities or interactions leading to
a better fulfillment of the service's purposes. This is the reason why these
platforms share a good number of functionalities, e.g., personal communication
channels, broadcasted status updates, easy one-step information sharing, news
feeds exposing broadcasted content, etc. As a result, online social networks
are an interesting field to study an online social behavior that seems to be
generic among the different online services. Since at the bottom of these
services lays a network of declared relations and the basic interactions in
these platforms tend to be pairwise, a natural methodology for studying these
systems is provided by network science. In this chapter we describe some of the
results of research studies on the structure, dynamics and social activity in
online social networks. We present them in the interdisciplinary context of
network science, sociological studies and computer science.
