  China has become one of the largest entertainment markets in the world in
recent years. Due to the success of Xiaomi, many Chinese pop music industry
entrepreneurs believe "Fans Economy" works in the pop music industry. "Fans
Economy" is based on the assumption that pop music consumer market could be
segmented based on artists. Each music artist has its own exclusive loyal fans.
In this paper, we provide an insightful study of the pop music artists and fans
social network. Particularly, we segment the pop music consumer market and pop
music artists respectively. Our results show that due to the Matthew Effect and
limited diversity of consumer market, "Fans Economy" does not work for the
Chinese pop music industry.
