  The basic theme of this paper is the fact that if $A$ is a finite set of
integers, then the sum and product sets cannot both be small. A precise
formulation of this fact is Conjecture 1 below due to Erd\H os-Szemer\'edi
[E-S]. (see also [El], [T], and [K-T] for related aspects.) Only much weaker
results or very special cases of this conjecture are presently known. One
approach consists of assuming the sum set $A + A$ small and then deriving that
the product set $AA$ is large (using Freiman's structure theorem). (cf [N-T],
[Na3].) We follow the reverse route and prove that if $|AA| < c|A|$, then
$|A+A| > c^\prime |A|^2$ (see Theorem 1). A quantitative version of this
phenomenon combined with Pl\"unnecke type of inequality (due to Ruzsa) permit
us to settle completely a related conjecture in [E-S] on the growth in $k$. If
$$ g(k) \equiv \text{min}\{|A[1]| + |A\{1\}|\} $$ over all sets $A\subset \Bbb
Z$ of cardinality $|A| = k$ and where $A[1]$ (respectively, $A\{1\}$) refers to
the simple sum (resp., product) of elements of $A$. (See (0.6), (0.7).) It was
conjectured in [E-S] that $g(k)$ grows faster than any power of $k$ for
$k\to\infty$. We will prove here that $\ell n g(k)\sim\frac{(\ell n k)^2}{\ell
n \ell n k}$ (see Theorem 2) which is the main result of this paper.
