  We discuss how to extract non-Standard Model effects from B-factory
phenomenology. We then analyze the prospects for uncovering evidence for
Effective Supersymmetry, a class of supersymmetric models which naturally
suppress flavor changing neutral currents and electric dipole moments without
squark universality or small CP violating phases, in experiments at BaBar,
BELLE, HERA-B, CDF/D0 and LHC-B.
