  The phenomenological model that all quark and lepton mass matrices have the
same zero texture, namely their (1,1), (1,3) and (3,1) components are zeros, is
discussed in the context of SO(10) Grand Unified Theories (GUTs). The mass
matrices of type I for quarks are consistent with the experimental data in the
quark sector. For the lepton sector, consistent fitting to the data of neutrino
oscillation experiments force us to use the mass matrix for the charged leptons
which is slightly deviated from type I. Given quark masses and charged lepton
masses, the model includes 19 free parameters, whereas the SO(10) GUTs gives 16
constrained equations. Changing the remaining three parameters freely, we can
fit all the entries of the CKM quark mixing matrix and the MNS lepton mixing
matrix, and three neutrino masses consistently with the present experimental
data.
