  In this paper, we search for optimal portfolio strategies in the presence of
various risk measure that are common in financial applications. Particularly,
we deal with the static optimization problem with respect to Value at Risk,
Expected Loss and Expected Utility Loss measures. To do so, under the Black-
Scholes model for the financial market, Martingale method is applied to give
closed-form solutions for the optimal terminal wealths; then via representation
problem the optimal portfolio strategies are achieved. We compare the
performances of these measures on the terminal wealths and optimal strategies
of such constrained investors. Finally, we present some numerical results to
compare them in several respects to give light to further studies.
