  In this short essay, we discuss some basic features of cognitive activity at
several different space-time scales: from neural networks in the brain to
civilizations. One motivation for such comparative study is its heuristic
value. Attempts to better understand the functioning of "wetware" involved in
cognitive activities of central nervous system by comparing it with a computing
device have a long tradition. We suggest that comparison with Internet might be
more adequate. We briefly touch upon such subjects as encoding, compression,
and Saussurean trichotomy langue/langage/parole in various environments.
