  While the reverberation mapping technique is the best available method for
measuring black hole mass in active galactic nuclei (AGN) beyond the local
volume, this method has been mainly applied to relatively low-to-moderate
luminosity AGNs at low redshift. We present the strategy of the Seoul National
University AGN Monitoring Project, which aims at measuring the time delay of
the \Hb\ line emission with respect to AGN continuum, using a sample of
relatively high luminosity AGNs out to z $\sim$0.5. We present simulated cross
correlation results based on a number of mock light curves, in order to
optimally determine monitoring duration and cadence. We describe our campaign
strategy based on the simulation results and the availability of observing
facilities. We present the sample selection, and the properties of the selected
100 AGNs, including the optical luminosity, expected time lag, black hole mass,
and Eddington ratio.
