  Inspired by the lower statistical information in the bottom {\bf sector, in
this paper, we} calculate the masses and the strong decays of excited $B$ and
$B_s$ mesons in the framework of heavy quark effective theory (HQET). Using an
effective chiral Lagrangian approach based on heavy quark spin-flavor and light
quark chiral symmetry, we explore the flavor independent parameters
$\Delta_F^{(c)} = \Delta_F^{(b)}$ and $\lambda_F^{(c)} = \lambda_F^{(b)}$ to
calculate the masses of experimentally unknown bottom mesons. Our predictions
are consistent with the available experimental results and other theoretical
studies. Their strong decay to the ground state bottom mesons plus light
pseudoscalar mesons is calculated in terms of the square of the couplings
$g_H$, $g_S$, $g_T$, $g_X$, $g_Y$, and $g_R$. The weighted average value of the
couplings $g_H$, $g_S$ and $g_T$ {\bf is} obtained in the charm sector [Phys.
Rev. D \textbf{86}, 054024 (2012)] by fitting the calculated decay widths with
experimental measurements, which will be used in the present study to analyze
the strong decays of excited open bottom mesons. Moreover, the ratio of the
decay rates is also predicted, which can be countered with future experimental
data.
