  We have investigated cold ionizing heteronuclear collisions in dilute
mixtures of metastable (2 3S1) 3He and 4He atoms, extending our previous work
on the analogous homonuclear collisions [R. J. W. Stas et al., PRA 73, 032713
(2006)]. A simple theoretical model of such collisions enables us to calculate
the heteronuclear ionization rate coefficient, for our quasi-unpolarized gas,
in the absence of resonant light (T = 1.2 mK): K34(th) = 2.4*10^-10 cm^3/s.
This calculation is supported by a measurement of K34 using magneto-optically
trapped mixtures containing about 1*10^8 atoms of each species, K34(exp) =
2.5(8)*10^-10 cm^3/s. Theory and experiment show good agreement.
