  Aims: The BL Lac object RGB J0152+017 (z=0.080) was predicted to be a very
high-energy (VHE; > 100 GeV) gamma-ray source, due to its high X-ray and radio
fluxes. Our aim is to understand the radiative processes by investigating the
observed emission and its production mechanism using the High Energy
Stereoscopic System (H.E.S.S.) experiment. Methods: We report recent
observations of the BL Lac source RGB J0152+017 made in late October and
November 2007 with the H.E.S.S. array consisting of four imaging atmospheric
Cherenkov telescopes. Contemporaneous observations were made in X-rays by the
Swift and RXTE satellites, in the optical band with the ATOM telescope, and in
the radio band with the Nancay Radio Telescope. Results: A signal of 173
gamma-ray photons corresponding to a statistical significance of 6.6 sigma was
found in the data. The energy spectrum of the source can be described by a
powerlaw with a spectral index of 2.95+/-0.36stat+/-0.20syst. The integral flux
above 300 GeV corresponds to ~2% of the flux of the Crab nebula. The source
spectral energy distribution (SED) can be described using a two-component
non-thermal synchrotron self-Compton (SSC) leptonic model, except in the
optical band, which is dominated by a thermal host galaxy component. The
parameters that are found are very close to those found in similar SSC studies
in TeV blazars. Conclusions: RGB J0152+017 is discovered as a source of VHE
gamma-rays by H.E.S.S. The location of its synchrotron peak, as derived from
the SED in Swift data, allows clearly classification it as a
high-frequency-peaked BL Lac (HBL).
