  In this paper, we investigate the phenomenologies of models where the Higgs
sector plays the role of messengers in gauge mediation. The minimal Higgs
sector and its extension are considered respectively. We find that there exist
viable models when an appropriate parity is imposed. Phenomenological features
in these kind of models include three sum rules for scalar masses, light gluino
as well as one-loop $\mu$ and two-loop $B\mu$ terms.
