  Content creators increasingly utilize generative artificial intelligence
(Gen-AI) on platforms such as YouTube, TikTok, Instagram, and various blogging
sites to produce imaginative images, AI-generated videos, and articles using
Large Language Models (LLMs). Despite its growing popularity, there remains an
underexplored area concerning the specific domains where AI-generated content
is being applied, and the methodologies content creators employ with Gen-AI
tools during the creation process. This study initially explores this emerging
area through a qualitative analysis of 68 YouTube videos demonstrating Gen-AI
usage. Our research focuses on identifying the content domains, the variety of
tools used, the activities performed, and the nature of the final products
generated by Gen-AI in the context of user-generated content.
