  We introduce a simple, geometric model of opinion polarization. It is a model
of political persuasion, as well as marketing and advertising, utilizing social
values. It focuses on the interplay between different topics and persuasion
efforts. We demonstrate that societal opinion polarization often arises as an
unintended byproduct of influencers attempting to promote a product or idea. We
discuss a number of mechanisms for the emergence of polarization involving one
or more influencers, sending messages strategically, heuristically, or
randomly. We also examine some computational aspects of choosing the most
effective means of influencing agents, and the effects of those strategic
considerations on polarization.
