  Instagram has been appropriated by communities for several contemporary
social struggles, often translating into real world action. Likewise, women of
color (WOC) have used it to protest, share information and support one another
through its various affordances. However, Instagram is known to have frequent
updates, and recently the updates have been more drastic. The newest update
changed the recommendation algorithm such that it showed video-oriented content
(reels) from unknown accounts over static media from a user's own network.
Several marginalized communities, and especially WOC resisted this change and
others that led to it. Due to the backlash, Instagram rolled back its changes.
Drawing from past HCI work on digital platforms for marginalised communities, I
propose a qualitative study informed by the open research strategy to
understand why WOC are resisting these changes, and eventually provide
implications for design that can help implement changes in a more inclusive
manner.
