  Measurements of the inclusive J/$\psi$ yield as a function of
charged-particle pseudorapidity density ${\rm d}N_{\rm ch}/\rm{d}\eta$ in pp
collisions at $\sqrt{s}$ = 13 TeV with ALICE at the LHC are reported. The
J/$\psi$ meson yield is measured at midrapidity ($|y|<0.9$) in the dielectron
channel, for events selected based on the charged-particle multiplicity at
midrapidity ($|\eta|<1$) and at forward rapidity ($-3.7<\eta<-1.7$ and
$2.8<\eta<5.1$); both observables are normalized to their corresponding
averages in minimum bias events. The increase of the normalized J/$\psi$ yield
with normalized ${\rm d}N_{\rm ch}/\rm{d}\eta$ is significantly stronger than
linear and dependent on the transverse momentum. The data are compared to
theoretical predictions, which describe the observed trends well, albeit not
always quantitatively.
