  The increased ubiquity of 360{\deg} video presents a unique opportunity for
designers to deeply engage with the world of users by capturing the complete
visual context. However, the opportunities and challenges 360{\deg} video
introduces for video design ethnography is unclear. This study investigates
this gap through 16 workshops in which experienced designers engaged with
360{\deg} video. Our analysis shows that while 360{\deg} video enhances
designers' ability to explore and understand user contexts, it also complicates
the process of sharing insights. To address this challenge, we present two
opportunities to support the use of 360{\deg} video by designers - the creation
of designerly 360{\deg} video annotation tools, and 360{\deg} ``screenshots'' -
in order to enable designers to leverage the complete context of 360{\deg}
video for user research.
