  An alternative approach to scalar quantum electrodynamics has been proposed
where the usual gauge redundancy of the theory do not manifest. The
gauge-dependence of Coleman- Weinberg effective potential is resolved using
gauge-free approach leading to a unique scalar to vector mass ratio. The
gauge-free result is compared with the one obtained in Vilkovisky-DeWitt
geometric framework and it is shown that it differs from the standard result
reported earlier. It is also shown that for reparametrization invariance of the
Coleman-Weinberg potential one must combine the Vilkovisky-DeWitt method with
the gauge-free approach.
