  The little and big q-Jacobi polynomials are shown to arise as basis vectors
for representations of the Askey-Wilson algebra. The operators that these
polynomials respectively diagonalize are identified within the Askey-Wilson
algebra generated by twisted primitive elements of $\mathfrak U_q(sl(2))$. The
little q-Jacobi operator and a tridiagonalization of it are shown to realize
the equitable embedding of the Askey-Wilson algebra into $\mathfrak
U_q(sl(2))$.
