  We have observed the orbital ordering in the ferromagnetic Mott-insulator
Lu2V2O7 by the polarized neutron diffraction technique. The orbital ordering
pattern determined from the observed magnetic form factors can be explained in
terms of a linear combination of wave functions |yz>, |zx> and |xy>; |0> =
(1/3)^(1/2) |xy> + (1/3)^(1/2)|yz> + (1/3)^(1/2) |zx> which is proportional to
|(x + y + z)^2 - r^2>; where each orbital is extended toward the center-of-mass
of the V tetrahedron. We discuss the stability of the ferromagnetic Lu2V2O7,
using a Hubbard Hamiltonian with these three orbitals.
