  The LHC with its unprecedented energy offers unique opportunities for
groundbreaking measurements in p+p, p+A and A+A collisions even beyond the
baseline experimental designs. ALICE is setting up a program of detector
upgrades, which could to a large extent be installed in the LHC shutdown
planned for 2017/18, to address the new scientific challenges. We will discuss
examples of the scientific frontiers and will present the corresponding upgrade
projects under study for the ALICE experiment.
