  The interaction between business models is used in consumer centric manner
instead of using a producer centric approach for customizing the business
process in cloud environment. The knowledge based human semantic web is used
for customizing the business process It introduces the Human Semantic Web as a
conceptual interface, providing human-understandable semantics on top of the
ordinary Semantic Web, which provides machine-readable semantics based on RDF
in this mismatching is a major problem. To overcome this following technique
automatic customization detection is an automated process of detecting possible
elements or variables of a business process that needto be especially treated
in order to suit the requirement of the other process. To the business
processto be customized as the primary business process and those that it
collaborates with as secondary business process or SBP Automatic customization
enactment is an automated process of taking actions to perform the
customization on the PBP according to the detected customization spots and the
automatic reasoning on the customization conceptualization knowledge framework.
The process of customizing businessprocesses by composite the web pages by
using web service.
