  This article aims to launch light on the limitations of the Coase and Pigou
approach in the solution of externalities. After contextualizing the need for
integration of ecological and economic approaches, we are introducing a new
conceptual proposal complementary to conventional economic approaches. Whose
process is guaranteed by a set of diffuse agents in the economy that partially
reverses entropy formation and marginal external costs generated by also
diffuse agents? The approach differs in six fundamentals from traditional
theory and proposes a new way of examining the actions of agents capable of
reducing entropy and containing part of external costs in the market economy.
