  We argue that the Standard Model (SM) in the Higgs phase does not suffer from
a "hierarchy problem" and that similarly the "cosmological constant problem"
resolves itself if we understand the SM as a low energy effective theory
emerging from a cutoff-medium at the Planck scale. We actually take serious
Veltman's "The Infrared - Ultraviolet Connection" addressing the issue of
quadratic divergences and the related huge radiative correction predicted by
the SM in the relationship between the bare and the renormalized theory,
usually called "the hierarchy problem" and claimed that this has to be cured.
We discuss these issues under the condition of a stable Higgs vacuum, which
allows to extend the SM up to the Planck cutoff. The bare Higgs boson mass then
changes sign below the Planck scale, such that the SM in the early universe is
in the symmetric phase. The cutoff enhanced Higgs mass term as well as the
quartically enhanced cosmological constant term provide a large positive dark
energy which triggers the inflation of the early universe. Reheating follows
via the decays of the four unstable heavy Higgs particles, predominantly into
top-antitop pairs, which at this stage are still massless. Preheating is
suppressed in SM inflation since in the symmetric phase bosonic decay channels
are absent at tree level. The coefficients of the shift between bare and
renormalized Higgs mass as well as of the shift between bare and renormalized
vacuum energy density exhibit close-by zeros at about $7.7 \times 10^{14}$ GeV
and $3.1 \times 10^{15}$ GeV, respectively. The zero of of the Higgs mass
counter term triggers the electroweak phase transition from the low energy
Higgs phase and to the symmetric phase above the transition point. The scenario
highly favors to understand the SM and its main properties as a natural
structure emerging at long distance.
