  We present and discuss the "Tetrad Model", a large colour/flavour embedding
of the Standard model which has an interacting ultraviolet fixed point. It is
shown that its extended-Pati-Salam symmetry is broken radiatively via the
Coleman-Weinberg mechanism, while the remaining electroweak symmetry is broken
when mass-squared terms run negative. In the IR the theory yields just the
Standard Model, augmented by the fact that the Higgs fields carry the same
generation indices as the matter fields. It is also shown that the Higgs
mass-squareds develop a hierarchical structure in the IR, from a UV theory that
is asymptotically flavour symmetric, opening up an interesting direction for
explaining the emergence of the observed flavour structure.
