The story of our work for Unesco
It’s clear that social media and other online platforms can be used for good or evil: to give a voice to the voiceless or silence them.
The rise of the Arab Spring movement in 2011 proved this when online social networks, Facebook in particular, were used to help coordinate the struggle. But the authorities in countries like Egypt also used Facebook to track down protesters and smother dissent.
In 2010, Unesco recognised that social media and ICT in general had a unique capacity to spark social change. They wanted to know more about what was going on at the cutting edge and asked global tolerance to report back for them.
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