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The list of projective approaches to personality assessment is long, one of the most venerable being the so-called word-association test. Jung used associations to groups of related words as a basis for inferring personality traits (e.g., the inferiority “complex”). Administering a word-association test is relatively uncomplicated; a list of words is presented one at a time...
...in psychology to study the organization of mental life, with special reference to the cognitive connections that underlie perception and meaning, memory, language, reasoning, and motivation. In the free-association test, the subject is told to state the first word that comes to mind in response to a stated word, concept, or other stimulus. In “controlled association,” a relation may...
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