(typewriter keys clicking)
(relaxed music)
- I think I guess for me it's bankruptcy.
(audience laughing)
Chapter 13 and 7.
Wait no, I only got one of those
(audience laughing)
but that was eight, 10 years ago.
IRS,
extreme failure.
I kind of look at entrepreneurship as
like a pendulum and the thing swings
and this is failure,
failure, failure, failure
but sooner or later
you just have a massive wild swing
almost like a pendulum.
You get momentum and you
gotta just keep pushin'
and work harder every day, 16 hours a day.
I've found that pretty much
(camera clicking)
just using basic principles
that have been around for years
and not doing anything really different
or nothing that's rocket science
and I usually find that just
the established principles of
what can run through the fabric
of everything that you do
as an entrepreneur and
you can be successful with
I always call 'em like the four pillars
which is really entwined in
what you're doin' with fitness
and you already mentioned two of them.
If they're done rigorously
and consistently and insanely
your business can take off and flourish.
Goal setting, self monitoring,
just rigorous feedback
and then just a sick,
intense amount of pay for performance
which arguably
can be very difficult
because you end up running a line of
you're trying, as behavior analysts,
we're trying to discriminate
between high performers
and average performers
but in the human resources world,
Marlene, my fiance, knows as
a certified practitioner in HR
that discrimination is
not good in other areas.
So it can, the principles of excellence
I think can run contrary to sometimes
perceived labor law.
I think that probably
colleges, many of them,
probably fall short on
giving practical information.
Only reason I know this
'cause I've sit in on certain
courses that are teaching
behavior analytic principles
and for some reason
they might be going down a line of OBM
or how to run a business,
but they lack examples
and practical information.
So in other words there's
a lot of theory out there
but the number of people
that are practicing
and providing multiple
examplars for newer,
up-and-coming entrepreneurs are so few.
So speaking in theory a little
too much is a challenge.
I feel like there's too much
outdated information in colleges
so you go to a marketing class these days
and the marketing professors are sometimes
five years behind
on understanding
what really grabs a viewer's attention,
and it's just because, not all schools,
just certain ones and
they're not necessarily
caught up to speed on what
like a Facebook dark post is
or some of the stuff that you're doin'.
They might be not caught up with the times
and I think sometimes certain universities
probably have to pound the
pavement a little bit more
to be updated on those things.
I don't know if that has
anything to do with the question
but that's just me just spoutin' shit off.
(relaxing music)
