It just feels so good! Yes, it’s that glorious sensation you experience when eagerly opening that pristine door for the very first time as your nose is gleefully engulfed with those joyous automotive wofts associated with that new car interior. The exciting mood continues as you place your eagerly awaiting bottom into that virgin seat with the knowledge that you are indeed the first. You run your hands in a circular motion, anticlockwise, then clockwise, as you gingerly grip the steering wheel with each of your probing fingers where you slowly discover every notch and groove. Out on the road, you smile with snug satisfaction as all parts of the car work in harmonious unison as you carefully navigate the surrounding traffic with a self-imposed mode of cautious stealth. The feeling lasts for an unmeasured while, and then without notice, unfortunately, stops. You have now reached the stage of habitual blaséness where that initial feeling of excitement has regrettably diminished into nothingness. It’s now just a car.

Many an innovative organisation initially commence their operations with that “new car feeling”, but alas, over time, and particularly with success, that blasé nonchalant state gradually permeates throughout the structure leading to creative stagnation. So, what’s the solution?

Think of that car again, but this time focus on all the scheduled, and the occasional unplanned maintenance that is required to keep it humming in a state of perpetual driving bliss. This can take the form of mechanical, structural or aesthetic adjustments, all are required, and need ongoing investment, otherwise it ends up doomed on the scrap heap soon to be forgotten.

Innovation needs ongoing investment to stimulate and maintain the creative machinations of the business. All departments working in the organisation need to finely tuned, continually aligned, and supplemented with that combustible spark of ideation, otherwise it will slowly come to a resistant state of undesirable lethargy. However, sometimes an organisation needs to trade in the old ways of doing business and upgrade to a newer and more inspirational model. If so, don’t be scared to let your employees experience that wonderful new car smell, particularly as some of the newer ones may have never savoured that joy, and those longer serving ones, well, they may need a strong nasal refresher!

So if you want to maintain that ongoing pleasant innovation woft in your business, make sure you keep it well maintained and stimulated, otherwise, you might as well get a horse and get used to a slower, and rather more odorous form of reduced creativity.