Insight Into Action

Richard Tyler leads business development in the Aerospace and Automotive verticals for Yusen Logistics UK. With over 20 years of logistics experience in roles ranging from sales to account management at K+N, UPS and Emery Worldwide, Richard’s passion for these industries has gained him experience working on Boeing aircraft and with Airbus/Bombardier, and supporting Ford and Vauxhall.
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With customer retention crucial in driving sales and revenue (
studies show that just a 5% increase in retention rates grow profits by more than 25%), it’s essential for your customer’s purchasing experience to be a positive one. Here’s our top 3 points to get right in your supply chain to keep your customers returning.

Nick explores and implements international supply chain solutions for major European retail clients. With a wealth of experience spanning over twenty years, Nick's career has crossed all facets of the logistics and freight industry with award-winning results at the Supply Chain Innovation Awards. At Yusen Logistics, Nick works with you to drive recurring cost down, develop robust and efficient process standardisation and enhance strategy delivery for secure logistics. He works directly with Griffin - Yusen's in-house, customisable system – to deliver tailored visibility, giving customers greater control over their supply chain management.
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High value goods often require international movements, so it’s vital that your global supply chain is fully aligned and secure – from beginning to end. It’s not just the cost of goods in transit that heightens the risks you face; short lead times can also leave you sprinting for the finish line before the starting gun has even been fired. This, together with unanticipated increases in demand, could lead to missed product launches, stock shortage and disappointed customers which could even cause you to lose your market advantage.