Pigzbe, a digital “piggy-wallet” which runs on its native cryptocurrency called Wollo (WLO), has hit $7.2m in total funding through its token crowd-sale. The company says, this leaves just $1.2 million of WLO remaining available, and guarantees delivery after far-surpassing the project soft cap of $2.85 million.

Pigzbe aims to accelerate the uptake, and acceptance of cryptocurrencies worldwide by introducing families to the concept in a safe and secure setting.

Designed with the aim of teaching children about digital money and basic 21st-century financial principles, Pigzbe pairs a physical device (a game controller and notifier) with a wallet app, which gamifies earning, saving and spending money.

The London-based fintech startup is the brainchild of Forbes 30 Under 30 honoree Filippo Yacob, Kano computer designer and Pentagram partner Jon Marshall, as well as former Apple, Visa, Paypal and Google employees.

In addition to an ongoing successful crowd-sale, earlier this year Pigzbe also won first place at the hotly contested ICO Race in Lugano, Switzerland, the highest ICO prize in the world ($600k), which also included a listing on Bitfinex, one of the largest crypto exchanges in the world.

“By creating a blockchain-first piggy bank, we have the opportunity to give an entire generation of children financial superpowers, while helping families get to grips with crypto along the way. The $7.2 million raised to date shows just how much the prospect of a crypto product designed for mass adoption resonates with token buyers and industry leaders. By sailing past our soft-cap, we’ve already guaranteed delivery of our platform and once the ICO closes on 31st October it’s full steam ahead with execution.”

Filippo Yacob, CEO, and Founder of Pigzbe

The team behind Pigzbe and Wollo include world-leading names in design, gaming, crypto, finance, and technology. Together, the senior team brings experience from some of the world’s most innovative and successful companies including Apple, IBM, and NASA.