And well, what happened with Mockus is that while he caused a phenomenon on Twitter and Facebook (the vast majority of internet users were promoting his candidature), in the “real world” his main opponent and the now president were doing work at grass-roots level.
Y bueno, lo que pasó con Mockus es que si bien representó todo un fenómeno en Twitter y Facebook (La gran mayoría de cibernautas promocionaban su candidatura), en la “vida real” su mayor contrincante y actual presidente estaba haciendo trabajo de base.