The tactic is not new, but because of the sagging economy and more careful and cost - conscious consumers, many manufacturers are now downsizing their products more aggressively to maintain their profit margin.
Taktika pole küll kaugeltki uus, kuid majanduslanguse ning aina kokkuhoidlikumaks ja hinnatundlikumaks muutuvate tarbijate tõttu on tootjad tasuvuse nimel kahandamas oma toodete sisaldist nüüd üha jultunumalt.